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Performance Marketing Specialist - Graas - 5286452 | JobStreet JobStreet Login For employers Job search MyJobStreet Company profiles Career advice New
What you’ll be doing
We are looking for a Analyst, Performance Marketing - SEA who will join our SEA regional team on an exciting ecommerce journey of using predictive AI to turbo-charge growth for our Brands & Sellers. As part of your role, you'll be responsible for ensuring Graas' portfolio stands out from the competition commercially in the digital space and meets the company's commerce growth goals.
The Accelerator Growth team is responsible for the direct-to-consumer (D2C) businesses across 7 countries (& growing), Ecommerce marketplace partners (Amazon, Lazada, Shopee, Tokopedia & more) and Reseller Ecommerce platforms. The Accelerator Growth Business Unit is a pivotal growth engine for delivering the Global Commercial ambition.
You will be responsible for…
● Develop and grow the eCommerce marketplace business for strategic brand partners
● Acquisition, Conversion, Loyalty strategy and analytics to optimize for growth
● Build our brands eCommerce service provider business on the key marketplaces like Lazada, Shopee, Zalora, etc
● Campaign management and onsite investment planning along-side brand teams
● Defines Conversion strategy and action plan for high conversion on Ecommerce sites. Demand planning & inventory planning with brand partners
● Maximize onsite exposure for the brands including day-to-day events as well as mega campaigns
● End-to-end execution of ecommerce operations and seller center systems, supported by the Graas Marketplace Operations team
● Maintaining store ratings and KPIs tracked by marketplaces
● Data reporting and analysis including competitor benchmarking
● Building the optimal traffic, onsite marketing, promotion and assortment strategy
● Build up and lead a team over time as business grows
● Building relationships with principals, brand management teams and marketplaces
● Developing operational processes and tools to improve scalability and efficiencies
● Ability to think outside the box and test run new projects
What skills & experience you’ll bring to us
● 2 years relevant eCommerce/retail – e-marketplace experience preferred
● Detail-oriented and can foresee potential gaps in execution
● Experience in eCommerce processes including marketing & operations
● Proactive and ability to work independently
● Managerial experience is a bonus
● Digital/social marketing experience is a bonus
What we need from you
● Creating and maintaining client relationships
● Self-motivated yet customer-focused
● Proficient in marketing research and statistical analysis
● Identify brand growth areas through data analysis
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