Social Media Executive

Job Responsibilities:

• Develop and implement comprehensive social media marketing strategies.
• Manage and oversee all social media channels and accounts.
• Optimize digital marketing campaigns to achieve company KPIs, including promotion, lead generation, and brand building.
• Ensure consistency in branding across all digital deliverables, collaborating with in-house designers on visuals.
• Execute marketing activities such as communications, concept development, and copywriting.
• Analyze performance data from digital channels to provide insights and recommendations to internal stakeholders.
• Manage direct messages, respond to comments, and consider giving shoutouts to engaged users.
• Collaborating with the broader marketing team to convey important messages and provide assistance with marketing campaigns and initiatives.
• Crafting compelling written content with impeccable grammar and spelling to captivate the audience’s attention.
• Remaining informed about social media advancements, including legal updates, emerging platforms, and new features.

Job Requirements

• At least 2 years of social media management experience, with a focus on platforms
• Prior experience in the Financial Services and Fintech industry is essential.
• Collaborative team player with innovation, adaptability, and a proactive approach to learning.
• Through understanding of current digital marketing trends and regional best practices
• Capable of working efficiently under pressure and independently managing projects.