Account Manager (Marketing, Events)

Syarikat : Expert Media Global Sdn Bhd

Jenis Pekerjaan : Sepenuh Masa

Petaling Jaya, Daerah Petaling; Selangor

Bilangan Pemohon

000+

Mohon Sekarang

Penerangan Pekerjaan - Account Manager (Marketing, Events)

This job is for an Account Manager in Marketing and Events. You'll manage client accounts, oversee marketing projects, and drive client satisfaction. You might like this job because you get to collaborate with creative teams and drive tangible results for clients. You'll also work on upselling and client retention strategies.

RM 4000 - RM 5500

Petaling Jaya

Full-Time

few days ago

Job Description

An Account Manager reports to Account Director. This role is responsible for managing client accounts, serving as the primary point of contact, and ensuring client satisfaction. They coordinate and oversee the execution of marketing projects, collaborate with internal Marketing Strategist & Creative Teams to ensure results are met within timeframe and budget.

Identify opportunities for upselling and cross-selling, and communicate campaign performance and recommendations to clients through reports and presentations.

Roles & Responsibilities
1. Client Acquisition and Onboarding:

Assist in identifying and attracting potential clients through research and networking efforts.
Support in showcasing the agency's expertise through case studies, client testimonials, and thought leadership content.
Collaborate with the Account Director in streamlining the onboarding process for new clients, ensuring smooth transitions and setting clear expectations.
Outstanding Strategy & Service Delivery:
Work closely with the Account Director and Marketing Strategist Director in developing and executing innovative strategies tailored to client needs.
Ensure exceptional service delivery by coordinating with internal teams and external stakeholders to meet client objectives.
Serve as a primary point of contact for clients, fostering relationships based on trust, communication, and transparency.
Results and ROI:
Assist in executing marketing campaigns and social media management, focusing on delivering tangible results and ROI for clients.
Collaborate with the Account Director in tracking and analyzing KPIs to measure campaign effectiveness and optimize strategies.
Contribute insights and recommendations based on data-driven analysis to drive continuous improvement.
Client Satisfaction and Retention:
Proactively gather client feedback and address concerns in a timely manner, working to continuously improve services and strengthen client relationships.
Support in implementing loyalty programs and incentives to enhance client retention and foster long-term partnerships.
Contribute to cultivating a sense of partnership with clients, ensuring the agency remains integral to their success.
Referrals and Advocacy:
Cultivate strong relationships with clients to encourage advocacy and referrals within their networks.
Assist in leveraging client testimonials and success stories to attract new business and build credibility in the industry.
Continuous Innovation and Adaptation:
Stay informed about industry trends and developments, sharing insights with the team to drive innovation and adaptation.
Contribute ideas for refining service offerings and adapting strategies to meet evolving client needs and market demands.

-------------------------------------------------------------------------------------------------------1. Client Liaison :

Acts as the primary point of contact for clients, maintaining strong relationships and ensuring their needs are understood and met.
Resources planning and allocation to ensure targets are met efficiently and profitably.
Manages multiple client accounts simultaneously, overseeing projects from inception to completion, ensuring they are delivered on time, within budget, and to the client's satisfaction.
Conduct regular client meetings to review campaign performance and discuss strategic recommendations.
Works closely with internal Marketing Strategist, Creative teams, including designers, copywriters, and editors, to develop and execute effective marketing campaigns and solutions.
Generates reports and presentations for clients, highlighting campaign performance, insights, and recommendations for improvement.
Identifies opportunities to upsell and cross-sell additional services or solutions to existing clients, contributing to revenue growth and client satisfaction.

Job Requirements

RequirementsCompetency:

Industry Experience:
Demonstrated experience in account management, preferably within the marketing or advertising industry.
Understanding of marketing principles, strategies, and tactics.
Familiarity with project management methodologies and tools.
Skillset:
Excellent communication skills, both verbal and written, to effectively liaise with clients and internal teams.
Strong negotiation and persuasion skills to upsell and cross-sell services.
Proficiency in project management software for overseeing multiple accounts and projects simultaneously.
Analytical skills for interpreting data, generating reports, and providing strategic recommendations.
Knowledge:
*Knowledge of financial management principles, including budgeting and profitability analysis.
Understanding of creative processes and collaboration with design and copywriting teams.
Familiarity with client relationship management (CRM) systems for maintaining client information and interactions.
Client-centric mindset with a focus on building and maintaining strong relationships.
Proactive attitude towards problem-solving and meeting client needs.
Positive, resilient attitude towards challenges and setbacks.
Values:
Integrity and honesty in all client interactions and financial dealings.
Commitment to excellence and delivering high-quality results.
Team player mentality, willing to collaborate and support colleagues for collective success.
Talent:
Strong organizational skills to manage multiple projects and priorities effectively.
Natural ability to build rapport and trust with clients.
Adaptability to navigate changing client needs and market dynamics.
Empathy and emotional intelligence to understand and address client concerns.
Attention to detail to ensure accuracy in project management and financial oversight.
Resilience and ability to thrive in a fast-paced, dynamic environment.
Qualities:
Excellent presentation skills for communicating campaign performance and recommendations to clients.
Results-driven mindset with a focus on achieving and exceeding targets.
Strategic thinking ability to identify opportunities for revenue growth and client satisfaction.
Specialized knowledge or experience in specific industries or market segments relevant to the company's client base.
Previous success in upselling and cross-selling additional services or solutions.
Experience in conducting client satisfaction surveys and implementing feedback-driven improvements.