ASSISTANT MANAGER, DIGITAL MARKETING - Innovative Company

Job Overview

Seeking a highly motivated and technical Assistant Manager to join our Digital Marketing team. In this role, you will play a key part in ensuring the smooth operation, performance optimisations, and ongoing development of our company websites. You will bridge the gap between business needs and technical execution, utilising your backend development skills, programming knowledge, and website analytics expertise to drive website success.

Responsibilities

Technical Website Management:

• Oversee the day-to-day operations and maintenance of the Group and University websites Troubleshoot and resolve website issues related to functionality, performance, and security Implement website updates and enhancements, working closely with developers and content owners
• Manage website content management systems (CMS)

Backend Development & Programming:

• Develop and maintain backend functionalities of the website using programming languages like [list relevant languages, e.g., Python, PHP]
• Integrate third-party APIs and tools to enhance website functionality
• Contribute to the optimisation and improvement of website codebase

Website Analytics & Performance Monitoring:

• Utilise website analytics tools (e.g., Google Analytics) to track website traffic, user behavior, and conversions
• Analyse website data to identify areas for improvement and performance optimisation
• Generate reports and recommendations for website improvements based on data insights

Collaboration & Communication:

• Work closely with web designers, developers, content creators, and marketing teams to ensure a seamless website experience
• Clearly communicate technical concepts to non-technical stakeholders

Required Qualifications

• Bachelor's degree in Computer Science, Information Technology, or a related field (or equivalent experience)
• 4+ years of experience in website management or a related technical role
• Strong understanding of website architecture, backend development, and content management systems (CMS)
• Proficiency in programming languages relevant to web development (e.g., Python, PHP)
• Experience with website analytics tools (e.g., Google Analytics)
• Excellent problem-solving and analytical skills
• Strong communication and collaboration skills
• Ability to prioritise tasks, manage time effectively, and meet deadlines

Preferred Qualifications

In addition to the above:

• Experience with website security best practices.
• Experience with SEO (Search Engine Optimisation) principles.
• Experience with A/B testing and conversion rate optimization.
• Experience with Oxygen and Bricks builder as well as using Elementor.

For easy application, kindly click on the link below;

https://boards.briohr.com/mindaglobal-xpbsame68h/details/6614e38aa1ec090008702b85