Assistant Marketing Manager (Consumer Healthcare)

· Plan, manage, and execute social media and digital marketing strategies across multiple platforms.

· Create engaging and creative content, including captions, visuals, short videos, and campaign ideas.

· Build and maintain strong brand positioning and consistent brand identity across all marketing channels.

· Monitor social media performance, engagement, and market trends to improve campaign effectiveness.

· Coordinate and support marketing campaigns, product launches, promotions, and events.

· Collaborate closely with sales teams for marketing activities.

· Manage social media calendars, content scheduling, and campaign reporting.

· Keep up to date with the latest digital marketing trends, influencers, and consumer behavior.

· Prepare reports and provide recommendations to improve campaign performance and brand visibility.

Requirements

· Bachelor’s in Marketing, Mass Communication, Business, or related field.

· Minimum 3–5 years of experience in marketing, branding, or social media management.

· Strong understanding of social media platforms, digital marketing, and branding strategies.

· Creative mindset with good communication and presentation skills.

· Experience in content creation, photography, video editing, or Canva/Adobe tools will be an added advantage.

· Able to work independently, multitask, and meet deadlines in a fast -paced environment.

· Willing and able to travel frequently for outstation campaigns and events.

· Possess own transport and a valid driving license.