Digital Marketing Executive

We are excited to announce an excellent career opportunity within our dynamic and growing organization. We are currently seeking a qualified candidate to join us as an Executive, Digital Marketing.

OBJECTIVE OF THE JOB:

Responsible for designing a diverse range of materials for both digital and offline media.

JOB RESPONSIBILITIES:

1. Generate conceptual ideas by analysing relevant information and materials.
2. Visualize concepts by creating examples of artistic arrangements, size, type, and style, and submit them for approval.
3. Produce finished artwork using necessary equipment and software.
4. Coordinate with external agencies, art services, web designers, marketers, printers, and team members as required.
5. Contribute to team objectives by completing tasks as needed.
6. Liaise with clients regarding layout and design requirements.
7. Develop a wide range of graphics and layouts for product illustrations, company logos, and websites using software such as Photoshop.
8. Review final layouts and propose enhancements when necessary.
9. Assist in devising strategies to establish a lasting digital connection with consumers.
10. Plan and oversee the company's presence on social media platforms (e.g., Twitter, Facebook).
11. Implement optimized online advertisements via platforms like Google AdWords, Facebook Ads, etc., to enhance company and brand visibility.
12. Participate actively in SEO efforts, including keyword optimization.
13. Create online newsletters and promotional emails and coordinate their distribution across various channels.
14. Generate creative ideas for content marketing and website updates.
15. Collaborate with designers to enhance user experience.
16. Evaluate the performance of digital marketing initiatives using a variety of web analytics tools (e.g., Google Analytics, WebTrends).
17. Stay informed about online marketing trends and ensure strategies are up to date.
18. Maintain partnerships with media agencies and vendors.

QUALIFICATIONS:

• Bachelor's degree in Graphic Design or a related field.
• Minimum of 3 years of experience in a relevant field.
• Demonstrated graphic design skills with a compelling portfolio.
• Proficiency in essential desktop publishing tools such as Photoshop, InDesign, Quark, and Illustrator.
• Keen eye for visual composition.
• Strong time management abilities and adeptness at meeting deadlines.
• Capable of giving and receiving constructive criticism.
• Understanding of marketing principles, production processes, website design, corporate identity, product packaging, advertising, and multimedia design.
• Proficiency in computer-aided design (CAD) software.

Interested candidates please submit your application through Jobstore.com