Executive, Digital Marketing

Weare excited to announce an excellent career opportunity within ourdynamic and growing organization. We are currently seeking aqualified candidate to join us as an Executive, DigitalMarketing.

OBJECTIVE OF THEJOB:

Responsiblefor designing a diverse range of materials for both digital andoffline media.

JOBRESPONSIBILITIES:

1. Generateconceptual ideas by analysing relevant information andmaterials.
2. Visualizeconcepts by creating examples of artistic arrangements, size, type,and style, and submit them forapproval.
3. Producefinished artwork using necessary equipment andsoftware.
4. Coordinatewith external agencies, art services, web designers, marketers,printers, and team members asrequired.
5. Contributeto team objectives by completing tasks asneeded.
6. Liaisewith clients regarding layout and designrequirements.
7. Developa wide range of graphics and layouts for product illustrations,company logos, and websites using software such asPhotoshop.
8. Reviewfinal layouts and propose enhancements whennecessary.
9. Assistin devising strategies to establish a lasting digital connectionwith consumers.
10. Planand oversee the company's presence on social media platforms (e.g.,Twitter, Facebook).
11. Implementoptimized online advertisements via platforms like Google AdWords,Facebook Ads, etc., to enhance company and brandvisibility.
12. Participateactively in SEO efforts, including keywordoptimization.
13. Createonline newsletters and promotional emails and coordinate theirdistribution across variouschannels.
14. Generatecreative ideas for content marketing and websiteupdates.
15. Collaboratewith designers to enhance userexperience.
16. Evaluatethe performance of digital marketing initiatives using a variety ofweb analytics tools (e.g., Google Analytics,WebTrends).
17. Stayinformed about online marketing trends and ensure strategies are upto date.
18. Maintainpartnerships with media agencies andvendors.

QUALIFICATIONS:

• Bachelor'sdegree in Graphic Design or a relatedfield.
• Minimumof 3 years of experience in a relevantfield.
• Demonstratedgraphic design skills with a compellingportfolio.
• Proficiencyin essential desktop publishing tools such as Photoshop, InDesign,Quark, and Illustrator.
• Keeneye for visualcomposition.
• Strongtime management abilities and adeptness at meetingdeadlines.
• Capableof giving and receiving constructivecriticism.
• Understandingof marketing principles, production processes, website design,corporate identity, product packaging, advertising, and multimediadesign.
• Proficiencyin computer-aided design (CAD)software.