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Group Key Account Manager (FMCG)

Penerangan Pekerjaan - Group Key Account Manager (FMCG)

Role Overview:
This role focuses on managing major retail chains and distribution networks, ensuring that commercial plans are executed effectively and in -store standards remain high to meet revenue and market share goals.

Key Responsibilities:
  • Supervise all primary Modern Trade accounts, including hypermarkets and convenience stores.
  • Direct the creation and implementation of Joint Business Plans (JBP).
  • Foster executive -level connections with major retailers and handle complex negotiations.
  • Take ownership of both sell -in and sell -out metrics for primary accounts.
  • Lead efforts for SKU expansion, new product introductions, and overall category development.
  • Spot trends and opportunities to improve brand visibility and market footprint.
  • Coordinate with Trade Marketing to ensure promotional activities are impactful and yield high ROI.
  • Manage the trade spend budget, ensuring financial discipline and profitability across all accounts.
  • Uphold in -store excellence, including merchandising standards and planogram adherence.
  • Collaborate with Supply Chain teams to improve demand forecasting and reduce out -of -stock (OOS) incidents.
  • Serve as a cross -functional liaison between Sales, Finance, Marketing, and Operations to resolve roadblocks.
  • Direct and mentor a team of account managers and executives to foster professional growth.
  • Establish precise sales goals and performance metrics for the department.
  • Execute performance assessments and cultivate a results -oriented team environment.


Requirements

  • A Bachelor’s degree in Marketing, Business, or a related discipline.
  • 8–10 years of experience within the FMCG sector, specifically focused on Modern Trade.
  • At least 2–3 years of experience in a leadership capacity managing sales teams.
  • Deep understanding of trade spend management and Joint Business Planning.
  • Exceptional negotiation and stakeholder management capabilities.
  • A strong commercial mindset with the ability to analyze complex sales data.



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