Marketing Associate

About ThoughtFull: 

ThoughtFull is a Temasek-backed digital mental health company that provides seamless end-to-end mental healthcare for all through insurers and employee benefits. Through our app, ThoughtFullChat (“TFC”), individuals are empowered to proactively engage with their mental wellbeing to better themselves regardless of where their starting point is – from self-driven learning, to our proprietary one-on-one daily bite-sized coaching with mental health professionals on text, video, or in-person – we run the gamut and meet our users where they are most comfortable. After all, healthy employees make for more engaging and productive work environments.

Our vision is to make mental health a priority for everyone, every day. It’s an audacious dream, but with the right people who are courageous enough to Dream Audaciously, Do ThoughtFully, we believe that this dream can be our future reality. If you are committed to doing the best work of your lives to be the change that you want to see in this world, join us!

Job Description for Marketing Associate 

ThoughtFull is hiring a Marketing Associate to join our growing team. This entry-level position is ideal for someone passionate about marketing, eager to learn, and ready to take on a broad range of responsibilities spanning marketing operations, content coordination, campaign support, and digital engagement. 

As a Marketing Associate, you’ll be supporting core marketing functions — from CRM and data hygiene to merchandise and social media support — while also gaining exposure to brand, content, and campaign execution. 

What you will do:  

• Marketing Operations 

• Assist in campaign execution and tracking performance across digital and offline channels 

• Maintain and update internal marketing calendars and asset libraries 

• Support internal reporting and preparation of marketing performance decks 
• CRM & Database Management 
• Populate the MQL (Marketing Qualified Lead) database with accurate data: industry, headcount, email, phone, segmentation, etc. 
• Merchandise Production Support 
• Assist in sourcing quotations from suppliers for marketing merchandise; Coordinate production timelines, approvals, and deliveries with vendors 

• Track inventory levels and assist with merchandise logistics for events or campaigns 
• Social Media Support 
• Gather and organize photo/video assets from internal teams for social content 

• Aid in content ideation and creation 
• Content & Communication Support 
• Assist with proofreading, formatting, and light editing of marketing materials 

• Collaborate on content calendars and campaign ideas with the team 

• Help ensure brand consistency across all touchpoints 

About You:

• Diploma or Bachelor’s Degree in Marketing, Communications, Business, or a related field 

• Strong organizational and time-management skills 

• Familiarity with Google Workspace or Microsoft Office Suite 

• Basic knowledge of marketing and digital channels (email, social, website, etc.) 

• A can-do attitude, eagerness to learn, and collaborative mindset 

• Good verbal and written communication skills 

Thoughtfull is an equal opportunity employer. We provide equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need, please inform us for accommodation.