Marketing Executive

We Are

YouTrip is a Southeast Asian financial technology company dedicated to creating the next-generation of digital financial services for consumers and businesses. In 2018, we launched the region’s first and leading multi-currency payment app.

With our consumer and corporate products, YouTrip and YouBiz, we empower users with the most affordable and convenient financial innovations. YouTrip is a Major Payment Institution licensed by the Monetary Authority of Singapore (MAS), and owns principal memberships and issuing licenses with two of the largest card schemes, MasterCard and Visa.

YouTrip has been recognised by industry experts, winning awards for FinTech Employer of the Year by MAS and Singapore Fintech Association (SFA), Most Innovative FinTech Company in Southeast Asia and Best SME Finance Management Platform from APAC Insider’s 2023 Singapore Business Awards. We were also recently recognised as one of the Top Startups in Singapore by LinkedIn, further cementing our position as a leading fintech company in the region.

Our culture is entrepreneurial, open & inclusive, and teamwork-oriented. We are looking for talents with the aspiration to thrive in a rapidly growing business in the exciting FinTech space.

About the Role

As a Marketing Executive, you’ll be involved in all exciting facets of marketing! Your role will involve planning and executing impactful campaigns, forging meaningful brand partnerships, spearheading community engagement projects, and fostering collaborations with relevant stakeholders such as Key Opinion Leaders (KOLs) and media platforms to amplify YouTrip’s brand presence and impact. If you’re up for professional growth in a fast-paced and exciting industry, we’ve got the perfect opportunity for you.

You Will

• Support the Marketing Lead in completing tasks in various forms to drive key business & marketing objectives
• Plan, develop and execute marketing campaigns with the aim of driving customer acquisition & spends
• Identify, engage and maintain strong relationships with KOLs, influencers, and media outlets to drive coverage & secure editorial opportunities
• Conceptualize, develop plans and implement online & offline community engagement initiatives to foster brand loyalty
• Identify, develop plans, and establish relationships with potential strategic partners to drive customer acquisition, spends and brand awareness
• Identify & source ATL advertising opportunities across OOH, TV, Radio, etc. through direct media owner or agency engagements
• Develop reports to provide insights & recommendations to improve future marketing activities
• Regularly monitor competitor activities in order to identify gaps & opportunities in the market

You Are

• An Organized Individual - You possess strong project management skills with the ability to prioritise tasks effectively.
• A Creative Problem Solver - You have a knack for thinking outside of the box, exploring unconventional solutions, and approaching problems with innovation, resourcefulness, and ingenuity.
• A Natural Communicator - You have strong negotiation and communication skills, with the ability to build rapport with diverse stakeholders and articulate effectively in a team environment.
• A Proactive Self Starter - You have the ability to work well in teams and independently. You also have an open mind with a willingness to learn; you have a can-do attitude and are ready to roll up your sleeves and get things done.

What You can Expect from Us

• An innovative culture that encourages talents to work highly collaboratively in a respectful, friendly environment
• Access to a deep bench of technical and business experts
• Working with an entrepreneurial team of people from across the region

To Apply

If you are interested in this position, please click Apply Now and send in your CV. Due to the high volume of applications, only shortlisted candidates will be contacted.