Performance Marketing Specialist

This job is for a Performance Marketing Specialist who strategizes paid ad campaigns, analyzes data, and conducts research to optimize digital marketing efforts. You might like this job because it involves creative growth strategies and continuous learning in the industry.

RM 4000 - RM 6000

Full-Time

few hours ago

Job Description

• Strategise and optimise Google Ad campaigns, Youtube Ad campaigns and Facebook Ad campaigns in order to meet the business goals
• Develop and optimise keyword strategy for companies product
• Brainstorm new and creative growth strategies
• Monitor competitor activity across digital platforms
• Configure event tracking via pixels or Google Analytics custom events to track campaign results

Data Analysis and Optimisation

• Monitor campaign performance across all relevant platforms by leveraging digital marketing tools, e.g. Facebook Analytics, Google Analytics, Google Tag Manager etc.
• Conduct audience segmentation, a/b testing and conversion rate optimization for all running campaigns
• Proactively report and update about the project progress, findings and recommendations that can potentially drive the company growth
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) while identifying new KPIs to grow revenue from acquisition channels

Research

• Perform continuous qualitative and quantitative analysis for data, trends and competitors to identify trends and insights, in order to optimize spend and performance
• Keep up to date with the latest knowledge, skills and platforms available within the industry

Job Requirements

This role requires a combination of strategic thinking, analytical, creative and communication skills. If you have in-depth experience running Google Ad campaigns, Youtube Ad campaigns or Facebook campaigns. You are the one we are looking for!

Apply Now!

• Required skill(s): Facebook Ads / Business Manager, Google Ads, Youtube Ads, SEO, SEM
• Required language(s): Mandarin & English
• Candidates possess at least a Bachelor’s Degree in Advertising / Media Studies, Computer Science / Information, Business Studies / Administration / Commerce or equivalent
• Minimum 3 years working experience in digital ads campaign management
• Google and Facebook Certification is necessary

Skills

Marketing

Company Benefits

We value the growth of employees, so we support continuous learning in developing your skills and ability here!

Good Foods Nearby

Our KL office is situated 1km from MidValley and near our Penang office you can find Zus Coffee, Family Mart and many more！

Coffee machines are provided in the office, you can make the preference of your coffee (free) anytime just like a cafe barista, isn't it fun?

Yes! We may serve some delicious snacks during the high-tea time (for KL branch!)

Apple MacBooks for Everyone

We give portability and convenient office tools to help every employee work smoothly.

Great Remuneration Package

We prepare commissions, bonuses, and increments for those high-performing employees. You will get the rewards if you achieve company targets!