Regional Marketing Senior Associate

Ninja Van is a tech-enabled logistics company on a mission to provide hassle-free delivery services for businesses of all sizes across Southeast Asia. Launched in 2014, we started operations in Singapore and have become the region's largest and fastest growing last-mile logistics company, partnering with over 35,000 merchants and delivering more than 1,000 parcels every minute across six countries. At our core, we are a technology company that is disrupting a massive industry with cutting-edge software and operational concepts. Powered by algorithm-based optimisation, dynamic routing, end-to-end tracking and a data-driven approach, we provide best-of-class delivery services that delight both the shippers and end customers. But we are just getting started! We have much room for improvement and many ideas that will further shape the industry.Sitting within the Regional Trade Marketing team, the Regional Trade Marketing Senior Associate will support trade marketing programs in empowering shipper-facing sales teams across Ninja Van's South-East Asian countries. The role contributes to key commercial initiatives and enhances sales performance through the execution of trade marketing levers, including shipper loyalty programs, referral initiatives, and tactical promotions.

Responsibilities

Collaborate with cross-functional and cross-country teams to contribute to the strategic development of trade marketing levers

Implement, localise, and improve trade and retail programs to facilitate acquisition and maximise revenue growth across sales channels

Engage with regional and in-market trade marketing leads to understand business needs and translate them into trade marketing initiatives 

Work closely with external service providers, and internal teams (such as Product, Tech and Digital Marketing) to ensure the effectiveness of Ninja Van trade marketing systems and platforms in enhancing customer experience

Conduct regular sync-ups with in-market teams to ensure execution of initiatives are in alignment with agreed plans

End-to-end program management to ensure high program adoption/utilisation by salespersons across sales channels

Drive in-market engagement shippers, partners, and affiliates through communication channels such as EDM, website, digital touchpoints, and exclusive events

Work with Business Intelligence and Insight teams to develop performance monitoring dashboards

Analyse trade marketing programs regularly to gain actionable insights for continuous improvement and optimization 

Requirements

Degree qualifications (Bachelor's Degree in a relevant subject)

At least 2-3 years of Sales & Marketing experience, with proven track record in dynamic, fast-paced environments. Stints in trade marketing / channel marketing are highly valued

Preference for candidates who have achieved results in customer programs, and familiarity with loyalty and/or referral programs is a plus

Agility to operate in a rapidly changing, ambiguous and undefined environments

Creative and strategic in developing programs and initiatives that solve business problems

Natural team player with high level of self-motivation and is known for results driven work attitude

Strong stakeholder management skills, adept at navigating through regional, in-market, and cross-functional structures within the organisation

Good business acumen and analytical skills in performing program analysis to derive actionable insights