Sales & Marketing Manager (FMCG)

• Spearhead all sales and marketing efforts, formulating and implementing strategic plans and campaigns aligned with company targets.
  
• Define global growth strategies, including establishing international offices or distribution hubs to support direct customer engagement and overseas expansion.
  
• Continuously review and refine sales methods, operational costs, and performance outcomes to ensure optimal efficiency and effectiveness.
  
• Drive revenue generation through impactful sales strategies, strong negotiation, and effective relationship management. Identify growth opportunities and maintain long-term client relationships.
  
• Manage the marketing budget, set strategic objectives, and collaborate with the marketing team to deliver digital campaigns, promotional content, market research, event planning, and branded materials.
  
• Provide strong leadership and support to the team, including mentoring and training, to ensure high performance. Set clear targets, track progress, and cultivate a collaborative and motivated work culture.
  
• Ensure a customer-first mindset across all touchpoints by training the sales and support teams to offer responsive, personalized service.
  
• Perform additional sales and marketing duties as required by business needs.
  
  

Requirements

• Bachelor’s degree in Business Administration, Marketing, or a related discipline.
  
• 7-10 years of relevant experience in sales and marketing; prior exposure to both local and global markets, particularly in the FMCG sector, is an advantage.
  
• Strong leadership and independent working skills, with a collaborative mindset and excellent interpersonal and communication abilities.
  
• Proficient in market research, competitive analysis, and data-driven decision-making.
  
• Agile and strategic thinker, capable of navigating and responding to evolving market conditions.