Sales and Operation Executive

The Sales and Operations Executive is responsible for achieving targeted sales growth within a portfolio of specific customers. This includes maintaining and developing existing customer relationships, exploring new account opportunities, and delivering a unique experience to our customers. The role also involves overseeing various operational functions to ensure seamless service delivery and operational efficiency.

Key Role Responsibilities:

Increase and Optimize Activity:

• Manage a portfolio of customers through daily sales visits, ensuring achievement of sales and profit margin targets.
• Focus on key account retention and growth by developing and providing custom solutions that add value and solidify partnerships.
• Identify new sales opportunities (new accounts or products) using market knowledge.
• Collaborate closely with the sales team and category specialists to develop effective sales strategies.

SKU Penetration and Profitability:

• Ensure high levels of customer satisfaction.
• Communicate and coordinate with other CFF resources such as Branch Managers, Marketing, and Operations to meet and exceed customer satisfaction.
• Proactively check product quality and availability to prevent complaints.
• Manage and record customer complaints according to CFF standards, propose solutions, take action, and involve management or suppliers when necessary.

Maintain High Levels of Customer Satisfaction:

• Maintain high levels of customer satisfaction.
• Coordinate with Branch Managers, Marketing, and Operations to exceed customer expectations.
• Proactively check product quality and availability to prevent complaints.
• Manage and record customer complaints according to standards, propose solutions, and involve management or suppliers when necessary.
• Maintain advanced knowledge of market situations, trends, and opportunities within the scope.
• Proactively collect feedback from the field, including customer feedback, competitor activities, new trends, and business opportunities.
• Coordinate with management to ensure information is circulated effectively.

Stock Management and Forecasting:

• Support effective stock management by providing sales forecasts based on account needs.
• Be aware of supply schedules and stock positions for product categories, anticipating potential issues (shortages, overstock).
• Propose solutions to avoid or fix stock problems and prevent wastage or product unavailability.

Reporting:

• Record daily customer visits in the required format.
• Provide reports based on management requirements (e.g., stock/sales analysis).

Ad Hoc Responsibilities:

Perform additional tasks as required by the Branch Manager to support business needs and objectives.

Requirements:

Educational Background:

• Diploma or university degree in Business, Marketing, Operations, or a related field.

Experience:

• Minimum of 2 years of experience in a similar role within the food service distribution or F&B industry.
• Sales background or knowledge of pastry is an advantage.
• Proven track record of meeting or exceeding sales targets.
• Experience in a coordination role within sales and operations.

Skills and Competencies:

• Strong sales and negotiation skills.
• Excellent customer service skills with a customer-centric approach.
• Ability to analyze market trends and sales data to inform strategic decisions.
• Proficiency in using CRM software and Microsoft Office Suite (Excel, Word, PowerPoint).
• Proficiency in English and Mandarin is required.

Personal Attributes:

• Customer-focused mindset with a dedication to providing high levels of satisfaction.
• Proactive and self-motivated with the ability to work independently and as part of a team.
• Adaptability and flexibility to respond to changing market conditions and operational demands.
• Ability to work in a fast-paced environment and manage multiple priorities.
• Willingness to take on additional responsibilities as needed.

Other Requirements:

• Valid driver’s license and willingness to travel as required for customer visits and operational oversight.
• Ability to work extended hours or weekends if necessary to meet business objectives.

Your application will include the following questions:

Which of the following languages are you fluent in?

How much notice are you required to give your current employer?

Do you have experience in a sales role?

Classic Fine Foods

Hospitality & Tourism

We, Classic Fine Foods are established Multinational companies with a proven track record in the food & beverage industry for more than 10 years.

Classic Fine Foods - the exclusive agents for premium brands from Europe, Australia, US and became the leading fine foods & beverage suppliers in Malaysia, building a strong affiliation with top hotels, fine dining restaurants and retail chains.

These qualities make us the No 1 choice of culinary experts and coffee connoisseurs.

"We select the best of the world and bring it to you" This is our operating philosophy.

We, Classic Fine Foods are established Multinational companies with a proven track record in the food & beverage industry for more than 10 years.

Classic Fine Foods - the exclusive agents for premium brands from Europe, Australia, US and became the leading fine foods & beverage suppliers in Malaysia, building a strong affiliation with top hotels, fine dining restaurants and retail chains.

These qualities make us the No 1 choice of culinary experts and coffee connoisseurs.

"We select the best of the world and bring it to you" This is our operating philosophy.

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What can I earn as an Operations Executive

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