Sales Executive / Assistant Sales Manager - Room for Advancement

Job Overview

The Sales Executive / Assistant Sales Manager is responsible for all local sales activities, accounts, and meetings in line with the annual sales and marketing plan. He/she works in a smart and savvy way to achieve hotel budgets. He/she is creative in his/her approach and work towards a successful hotel sales strategy.

At Holiday Inn Express® we want our guests to relax and be themselves which means we need you to:

• Be you by being natural, professional, and personable in the way you are with people
• Get ready by taking notice and using your knowledge so that you are prepared for anything
• Show you care by being thoughtful in the way you welcome and connect with guests
• Act by showing initiative, taking ownership, and going the extra mile
   

Duties and Responsibilities
Financial Returns:

• Monitors competitors’ activities and assists in collection of marketing intelligence to share with the team.
• Aware of sales strategy and goals when selling to negotiate optimum rate for the benefit of the business.
• Sells all facets of the hotel with a view to optimizing opportunities for revenue growth.
• Monitors existing business and inputs into sales strategy meetings to maximize opportunities.
• Grows existing business and pursues all future business opportunities.
• Initiates and prepares tender for business.
• Assesses sales data.
• Works with leadership team in the preparation and management of the Sales & Marketing budget.
• Assists in the preparation of the annual departmental operating budget.
• Monitors budget and controls expenses in sales.

People:

• Works collaboratively with all team members from all departments.
• Manages key accounts.
• Travels when required to promote the hotel and develop potential business.
• Maintains regular contact with cluster sales and marketing team members to keep abreast with any IHG initiatives.
• Encourages high service standards in the hotel through training and leading by example.
• Ensures all colleagues are aligned with the Make Every Connection Count brand service behavior.
• Interfaces with operations on a timely basis regarding future and existing needs for customers.

Guest Experience:

• Follows Holiday Inn Express behaviors when working with internal and external customers.
• Services existing business through management of account base.
• Maintains an accurate and up to date database of clients and contacts.
• Responds to guest’s feedback in a timely and takes corrective action to resolve the concerns and partners other departments to ensure similar concerns do not happen again.
• Supports loyalty contribution through a proactive approach toward enrolment and ensures accuracy and transparency crediting IHG Business Rewards points.
• Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, government departments and other producers closely aligned to hotel business.
• Builds profile within local marketplace through attendance at appropriate events.
• Entertains clients with a view to maximizing business opportunities.
• Supports and joins (where appropriate) sales and marketing team members in familiarization tours, site inspections and sales visits.
• Assists with the preparation of new products and services.
• Assists in the evaluation of sales and marketing activities.
• Analyses sales mix and likely impact on hotel goals.
• Maintains a neat and organized filing system (manual and electronic).
• Acting responsibly when working with hotel budget and expenses, seeking prior approval where required.

Responsible Business:

• Ensures a safe and secure environment for guests, team members and hotel assets in compliance with hotel’s or owner’s policies and procedures and regulatory requirements.
• Develops and carries out action plans to be environmentally conscious by taking steps to reduce the hotel’s carbon footprint.
• Perform other duties as assigned by Senior Sales Manager or as required.

Accountability

Sales Executive/Assistant Sales Manager will fulfill a role within the hotel reporting directly to Senior Sales Manager.

Qualifications & Requirements

Minimum Degree or equivalent plus two years’ service industry experience. Sales experience is essential.  Must be proficient in written and spoken English.