Penerangan Pekerjaan - Senior Marketing & Partnerships Specialist
Job DescriptionResponsibilities:-Create, execute, and manage sponsored advertising campaigns across various social media and search engines - ensuring the campaign’s KPIs are met through effective targeting and optimization.-Manage campaign budgets and allocations across digital channels to achieve high-performing and successful campaigns.-Plan, manage, and attend partnerships or barter activities through strategic development of proposals, and effective negotiations to increase on-ground presence, reduce expenditures, and bring overall value to the company.-Publish and manage banner ads for clients’ campaigns using Google Ads Manager.-Manage and monitor clients’ campaigns and their performance through regular analysis and active organization of relevant sheets and tools.-Develop Post Campaign Reports (PCR) or interim reports for clients that include detailed performance insights and actionable takeaways.-Develop monthly newsletters with the objective of providing industry insights, tips, and strategies to market our services to prospective advertisers.-Manage and guide interns or junior team members to assist with the daily departmental operations.-Provide consultations and recommendations to clients or internal teams based on trends, data research, and analysis to improve campaign performance.-Delegate inbound leads efficiently and ensure prospects are contacted by the BD representatives promptly.-Generate quality leads for the BD team to improve and support sales revenue.-Support the BD and Marketing team by providing routine competitors analysis, market intelligence expertise, market assessments, and relevant analytics. [Apply now at https://my.hiredly.com/jobs/jobs-malaysia-influasia-job-senior-marketing-partnerships-specialist-0]
Job RequirementsRequirements:-Possess knowledge and hands-on experience in operating analytical tools, running paid promotions on Facebook, Google, Instagram, TikTok, and utilizing digital measuring tools.-Meticulous with a sharp eye for details, yet always looking at the big picture.-Highly self-independent and autonomous.-Data-driven with strong analytical, organization, and coordination skills.-Excellent problem-solver-Have a good command of English; other languages are a bonus.-Collaborative and work well with others.
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