Social Media Executive - Competitive Pay

Job Description:

• Responsible for social media management including content publishing.
• Work closely with brand, media and content teams to ensure that social media plans are effectively integrated into brand marketing and paid media efforts, as well as leverage any potential earned and owned media opportunities. 
• Ensuring overall brand consistency and identity across different media channels. 
• Analyze social platforms and campaign performance, mapping it back with the business goals and campaign objectives, and identifying successes and areas for improvement.
• Identify industry trends, insights, emerging social media channels, new ideas, new approaches and updated tools that help refine digital marketing strategy to drive prospect acquisition, conversions and engagement. 
• Strategy to drive followers & engagement through social media platforms such as Facebook, Twitter, Instagram, YouTube, etc.  
• Stay ahead of all the emerging social, mobile and online trends to keep the brand ahead of the competition.

Requirements:

• Candidate must possess Bachelor's Degree.      
• At least 1 years’ experience in marketing with experience in social media.
• Preferably in these fields: Advertising, Marketing, Communications or Financial industries.      
• Ability to derive actionable insights from social media metrics and marketing data.     
• Knowledge of current social media trends and social platform features. 
• Experience in managing high volumes of followers or engagements. 
• Well-conversed in English and Mandarin.