Marketing Executive

Enviably Me, the official distributor and retailer of Ipanema and Melissa, is expanding its brand portfolio and distribution channels in Singapore and Malaysia. We're looking for a sprightly marketeer who is ready to see through end-to-end effective brand marketing activities to build our community of fans. 

 

What you're expected to do: 

• Work with the Head of Marketing to develop and execute holistic online and offline marketing activities to build and increase awareness of brands, acquire new customers and retain existing ones. 
• Execute public relations-related tasks such as identify, liaise with, and maintain relationships with media partners, influencers, and key opinion leaders; to build a community of brand ambassadors. 
• Plan and execute exciting brand-building events for our PR community for season/ special collection launches for awareness; and engaging shopping activations for our customers to drive sales. 
• Work collaboratively with internal and external stakeholders such as retailers and strategic partners to push the boundaries to create new and exciting brand experiences. Develop and execute special branded events/ projects across different retail channels that seamlessly blend the in-store and online worlds into one unique and memorable experience. 
• Partnership marketing management and execution to constantly seek out and maintain strategic partnership and marketing opportunities with malls, partners, and vendors. 
• Own end-to-end CRM strategy planning to analyse numbers, then initiate and execute purposeful email marketing activities such as segmented campaigns to retain loyal customers. 
• Own end-to-end monthly campaign coordination and execution like prepare monthly marketing and communications plan, arrange influencer seeding, schedule and deploy communications assets, and liaise with internal stakeholders from other departments. 
• Evaluate effectiveness of marketing campaigns and efforts monthly, using a variety of analytic tools, to develop a report and consolidate actionable insights that help drive decision-making. 
• Social media management, including planning, execution and scheduling. (FB, IG & XHS) 
• Other ad-hoc tasks as required

We are looking for an energetic marketer who: 

• Aspires to influence thousands daily. 
• Enjoys working on marketing campaigns and handling projects solo, or with a team. 
• Is industrious, self-motivated, agile and adaptable in a fast-paced environment. 
• Is looking for an all-rounded marketing opportunity, and willing to constantly push the envelope in the ever-changing digital landscape. 
• Is unafraid of data and is in fact, excited by the stories that the data and analytics tell to develop breakthrough brand and commercial strategies.
• Has strong interpersonal and communication skills that allows him/her to work dynamically, and to effectively persuade and motivate different stakeholders, from contractors to shareholders 
• Is creative and imaginative, yet meticulous with a keen eye for details 
• Is resourceful, has initiative and is a reliable colleague/team-player 
• Is brave and personally driven to doing the right thing to winning in the ever-changing and dynamic retail industry! 

 

What you need to have: 

• A Diploma / Bachelor's degree in Marketing/Mass communication
• 1 – 2 years working experience. 
• Multi-tasking and time management skills

What you will get:

• Competitive salary package subjective to experience (Starting from MYR 3000)
• Product Benefits  

Analytics, Mass Communication, Social Media Management, Public Relations, Marketing, Crm