Senior Brand Specialist

Contract: 9 months

Responsibilites

• Support Brand Lead in implementing market segment strategies and overall brand management.
• Coordinate with key experts in media, social, digital, brand research, sales, and partnerships for integrated planning.
• Develop messaging and creative plans across platforms, gaining alignment from internal stakeholders.
• Execute youth/family/business campaigns across various platforms and channels.
• Collaborate with the Media team to optimize media strategies, drive efficiencies, and optimize costs.

Requirements

• Hold a Bachelor's degree in any field.
• Possess a strong background and extensive experience in brand and marketing, with at least 6 months of experience in the E-commerce industry.
• Demonstrate a good understanding of media and digital marketing concepts.
• Have at least 5 years of experience in Brand Management or Category Management, preferably in FMCG, Telco, or Advertising industries.
• Display customer-focused approach and strong project management skills.
• Exhibit strong business acumen, strategic thinking, excellent interpersonal, communication, and leadership skills.

Sales, Leadership, Brand Management, Project Management, Digital Marketing, Marketing