Communication Officer America Unit (M/F)

1. GENERAL MISSION
· Elaborates the communication strategy adapted to local market and needs, in the frame of the Global Communications strategy.
· Defines and deploys the yearly Communication Action Plan (CAP) to promote the local product offer
· Develops locally the notoriety and image of the brands.
· Works in close collaboration with the Sub Manager, Product Development Manager, Sales team, Customer Service, Admin departments (legal and regulatory aspects), Marketing and Global Communications department
· Deploys internal and external company communication as defined by the Global
· Communications department. Brings inputs and recommendations to optimize the
· deployment.
· Scope of action: all external stakeholders and employees of all the sites of the country 2. SPECIFIC ACTIVITIES v GENERAL ACTIVITIES The activities to be carried outinclude but are not limited to:
• Elaborate, in collaboration with stakeholders, Communication Action Plan (CAP) ensuring approval and validation by management.
• Prioritize communication projects and integrate internal and corporate communication actions decided by specific management.
• Collaborate in defining and implementing strategies that promote the operational excellence of marketing actions, supporting commercial and development teams in their initiatives.
• Facilitate effective internal communications in the sub’s, aligned with the guidelines of global communication department.
• Implement and monitor the annual CAP in each subsidiary, following management guidelines and supervision.
• Ensure the quality of communication publications, services, and deadlines, ensuring adherence to brand guidelines and target audience expectations.
• Control the implementation of the communication action plan, ensuring the quality of publications, services, and deadlines.
• Monitor the performance of communication actions and regularly communicate results to management and involved teams, identifying optimization opportunities and continuous improvement.
• Coordinate internships associated to the area in each subsidiary. v MEDIA RELATIONS AND EVENTS • Establish and maintain solid relationships with third-party suppliers, such as advertising agencies, printers, translators, and other service providers, to ensure efficiency and quality in the execution of communication actions.
• Monitor and evaluate the impact of communication actions, collecting feedback and data to improve future initiatives.
• Develop and maintain relations with the media, including journalists, influencers, and other opinion-makers, with the support of the corporate team if necessary, to increase brand visibility and reach new audiences. #J-18808-Ljbffr