Chief Revenue Officer (CRO)

📍 Amsterdam (Hybrid), Full-time or Part-time (Fractional, and in consultation)

About Syntho

When real data is sensitive, missing or problematic - turn to synthetic data!

Syntho is an Amsterdam-based start-up enabling organizations to safely and efficiently work with privacy-preserving, production-like data. Our mission is simple: unlock data by making high-quality synthetic data accessible.

What makes us unique? Syntho brings all synthetic data generation methods into one platform, including:

• Synthetic Data Masking

• Rule-Based Synthetic Data

• AI-Generated Synthetic Data

This allows organizations to tailor data generation to their exact use case—ensuring outputs are accurate, privacy preservative, and production-like.

We’re proud to be globally recognized for our innovation:
🏆 Philips Innovation Award winner
🌍 UNESCO Challenge winner at VivaTech
🚀 Listed by NVIDIA as a Generative AI startup to watch

Why Join Now?

Syntho is entering its next growth phase.

We are strongly focused on our core use cases, test data and demo data, targeting a clearly defined ICP. With initial product-market fit, we are now scaling—and this role is key in driving that growth.

You’ll join at a pivotal moment: from early traction to market leadership in Europe.

Your Role: CRO / Commercial Lead

As CRO / Commercial Lead, you are responsible for owning and building Syntho’s entire commercial function.

You will bring structure, urgency, and execution power—turning strategy into a scalable, high-performing sales organization.

You combine strategic thinking with hands-on execution, and you know how to turn commercial expertise into daily practice across the team.

Key Responsibilities

Build & Scale the Revenue Engine

• Design and implement a repeatable, scalable sales organization

• Define the commercial strategy across outbound, inbound, and partnerships

• Build and optimize the full funnel: from lead generation to closing

Drive Sales Culture & Urgency

• Instill a high-performance, sales-driven mindset across the company

• Create urgency, focus, and accountability in commercial execution

• Set clear targets, KPIs, and performance rhythms

From Expertise to Execution                                                                                                                              

• Bring proven commercial expertise and translate it into practical processes

• Implement playbooks, cadences, and best practices

• Ensure consistent execution across the team

Lead & Grow the Team

• Hire, coach, and develop SDRs, AEs, and future sales leaders

• Act as a hands-on leader—leading by example in deals and outreach

• Build a culture of ownership, learning, and results

Own Revenue Growth

• Take full ownership of pipeline, conversion, and revenue targets

• Identify growth opportunities within our ICP and use cases

• Work closely with founders on strategy, positioning, and pricing

Your Profile

Commercial Leadership

• Proven experience in building and scaling B2B sales organizations

• Background as CRO, Head of Sales, or Commercial Lead in a SaaS or tech environment

• Strong track record in driving revenue growth and pipeline development

Builder Mentality

• You don’t optimize—you build from the ground up

• Experience creating structure where little exists

• Able to move fast while building for scale

Hands-on execution Power

• Highly hands-on and results-driven

• Able to translate strategy into daily, repeatable execution

• Strong in setting up processes, tooling, and performance tracking

Sales Mindset & Energy

• You bring urgency, energy, and focus

• You naturally drive performance and accountability

• You know how to create momentum and push deals forward

Domain Affinity

• Experience with complex B2B solutions (data, AI, SaaS)

• Strong ability to understand technical products and translate value

• Customer-first mindset with a focus on solving real problems

What’s in It for You

• 🚀 Work at the forefront of AI and synthetic data innovation

• 🌍 Contribute to solving one of the biggest challenges in tech: data privacy

• 📈 Grow with a fast-scaling startup at a key inflection point

• 🤝 Join a young, ambitious, and international team

• 🍻 Enjoy regular team events, drinks, and offsites

• 🏢 Modern office in Amsterdam + flexible working options

Location

Amsterdam (hybrid: office + work-from-home flexibility)