Country Lead The Netherlands

About In The Pocket
We’re an independent European digital product studio with a strong track record of delivering market-defining strategies and products for enterprises and governments. With over 200 people in 4 countries, premium AI capabilities and a diversified portfolio of international clients, we’re ready for our next step. 

The Opportunity
We are looking for an experienced professional from the digital agency space to establish and grow our Dutch operations. In this role, you will take on full commercial responsibility—covering sales, marketing, and account management—and have the opportunity to become a co-owner in our local entity. This position offers a unique balance of strategic leadership and hands-on execution, supported by our international team. You’ll connect and engage with senior decision-makers, helping them shape their digital strategies by matching business needs & goals with technological innovation, client expectations, and the possibilities of AI.

What will you do?

• Market Strategy: Define the approach for entering and expanding within the Dutch market, ensuring alignment with broader company goals.


• Business Development: Leverage your network to identify and pursue growth opportunities, oversee sales activities, and manage client relationships.


• Team Building: Recruit, lead, and develop your local team, fostering a collaborative and outcome-oriented culture.


• Stakeholder Engagement: Communicate effectively with internal and external stakeholders, ensuring transparency and alignment on objectives.


• Ownership & Accountability: Take on real equity in the Dutch entity, sharing both in its responsibilities and rewards.

Who you are?

• Digital Agency Background: 7+ years in a digital agency, IT-consulting, or similar environment, with exposure to end-to-end client engagements.


• Entrepreneurial Drive: Demonstrated ability to balance strategic thinking with hands-on problem-solving in a fast-paced setting.


• Strong Network: Established relationships in the Dutch market, particularly in the digital or technology sectors.


• Leadership Experience: Proven track record of building and managing teams, including motivating and mentoring talent.


• Sales & Account Management Skills: Comfort in pitching to senior-level stakeholders and shaping long-term partnerships.


• Industry Knowledge: Familiarity with current digital and technological trends, as well as product development processes. Deep understanding of the latest developments in AI.


• Language Proficiency: Fluent in Dutch and English, both written and spoken.

What's in it for you?

• Strategic Impact: Help define and shape a key growth market, supported by an international team of ambitious experts.


• Collaborative Culture: Work in an environment that values innovation, trust, and continuous learning.


• Competitive Package: Receive a comprehensive compensation plan tailored to match your experience and potential.


• Equity Participation: You will have the opportunity to become a co-owner and also financially benefit from the results of your leadership and strategic decisions as a co-owner.

If you are interested in this opportunity to guide our Dutch expansion and take a leadership role with real skin in the game, we encourage you to apply. We look forward to hearing how your strengths and experience can help drive our success in the Netherlands.