Creative Design Lead

• A Bachelor’s degree in Graphic Design, Communication Design, Visual Design or similar—or equivalent experience; 
• 8+ years of experience in design, including at least 3 years in a leadership role within a brand, agency or retail environment; 
• Proven experience leading creative teams and managing multiple workstreams across 2D and 3D design; 
• A strong portfolio of high-quality campaign, retail and digital work—from concept to execution;  
• Experience working in complex, multi-brand environments is a plus; 
• Confidence working with cross-functional stakeholders such as marketing, product and category teams; 
• Strong creative leadership skills: you set direction, give clear feedback and inspire others;  
• Excellent visual taste and craft, combining strong concepts with refined execution; 
• A strategic mindset that connects brand, business and consumer insights; 
• Strong communication and presentation skills—you tell a clear, compelling creative story; 
• Well-organised, comfortable juggling multiple priorities and deadlines; 
• High proficiency in Adobe Creative Suite and Figma, with awareness of motion and 3D workflows; 
• Curiosity for innovation, digital craft and emerging tools—including AI; 
• Fluent in English; Dutch is a plus. 

This role is based in Den Bosch, the Netherlands. Working remotely from other countries is not possible. 

To apply for this role, you must already have the legal right to work in the Netherlands. We will not apply for work or residence permits. 

We Offer 

• Our salaries are based on 38 hours per week, but fulltime work is 40 hours per week. Instead, you choose between a lot of holidays; 40 per year ór choose for a 40-hour salary per month with still 28 holidays. You can switch every six months;

• Annual bonus scheme; 

• New hires (introduction) days; 

• Great offer of e-learnings and a training offer for personal development; 

• Enough free fruit for you daily vitamins; 

• Provided lunch for low cost; 

• Choose between lease-bike, NS Business Card or travel by car for € 0,23 per km (>10km). 

• 8% holiday allowance, employee insurances and a good pension scheme; 

• Employee discount on the PUMA, Levi’s, Fuelforfans and BMW Lifestyle websites; 

• Hybrid working. On fulltime basis 3 days in the office and 2 days at home (incl. allowance for home working); 

• Flexible working hours, modern workspace and a good working atmosphere; 

• International working environment with colleagues of more than 50 different nationalities; 

• Wellbeing activities (f.e. yoga, pilates and bootcamp) and an inhouse gym ; 

• Community involvement (STICHD impact tool); 

• STICHD drinks 5/6x per year in the city center of Den Bosch; 

• Work hard, play hard. Our STICHD-events are legendary. 

About Us 

As a family of experts - currently employing over 750 people - we focus on creating exceptional products within our categories. From branded socks and underwear to fashionable swimwear and iconic fanwear, we are proud to Consciously Craft Convenience for customers and consumers. 

Partnering with global A-list brands our current brand portfolio includes PUMA, Tommy Hilfiger, Levi’s, Head and Calvin Klein for our Essentials. For our Fanwear business: BMW Motorsport, Formula 1, Williams Racing, Porsche Motorsport, Scuderia Ferrari F1 Team, Aston Martin F1 Team and Manchester City Football Club. And for our Lifestyle business: BMW Lifestyle.  

Through weaving together Design, Sales, Logistics, Marketing and Digital, we create a seamless one-stop-shop environment. A member of the PUMA Group, STICHD is a licensee with its head office located in ‘s-Hertogenbosch, the Netherlands. In addition, STICHD has a global presence with sales offices throughout Europe, China, in Southeast Asia and North America. The company’s warehousing and logistics are in Tilburg, Netherlands, Mexico City and the United States of America. 

If you’re interested in this position and meet the requirements, click 'Apply' now! 

Acquisition as a result of vacancies is not appreciated. 

STICHD provides equal opportunities for all job applicants, regardless of race, colour, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at STICHD and PUMA and we do not tolerate any form of harassment or discrimination.