Digital Marketing Specialist

remember your preferences (such as language);monitor the general performance of our visitors’ experience when on our website - this information then allows us to improve the usability of our website for you and all our other visitors;store essential information to allow you to register and/or login to our site;allow you to share any of our website’s pages with your social networks - but only if you explicitly choose to.(twitter) guest_id, k, _twitter_sess, original_referer(facebook) datr, lu(g+1) PREF, SID, HSID, SSIDTribePad

- this allows you to login to our social recruitment management platformtrackerToken-4

- this is similar to Google Analytics but specifically allows us to determine which of our marketing activities from which you found our website.visitToken-4

- this is similar to Google Analytics but specifically allows us to determine which of our marketing activities from which you found our website.Digital Marketing Specialist page is loaded

Digital Marketing Specialist

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locations

Prague

time type

Full time

posted on

Posted 19 Days Ago

job requisition id

R04302

Your role

The Digital Marketing Specialist will join our small European Digital team, working alongside colleagues such as the Web Designer, and Web Content Editor. Directly reporting to the Head of Digital, the focus will be on overseeing operations across our European websites, managing content updates, supporting business initiatives and contributing to website relaunch initiatives. This role entails website operations management, coordination between teams, leading SEO strategies and execution, and utilizing analytics and metrics to drive the success of our websites. This hands-on role involves collaborating regularly with broader teams such as Marketing (UK and Europe), Web IT, and the PPC team.

What you'll be doing

What you'll be doingAct as the primary point of contact for all European websites, managing a total of 28 sites with a priority focus on key countries like the UK, Germany, Netherlands, and Poland.

Collaborate closely with internal teams such as Marketing and Content teams in Europe and the UK to curate and create website content, develop comprehensive briefs based on their requirements (new product pages, landing pages, marketing updates) and efficiently delegate website updates to our Designer and then Development team/Web Editor for implementation.

Monitor adherence to digital best practices, oversee the management of website content and also proactively drive website updates and changes based on data insights or own recommendations.

Support and coordinate European website design relaunches and migrations (to new CMS and new design templates).

Conduct regular research on our online competitors (website changes, blogs etc.) and suggest improvements to our own websites.

Monitor and report website analytics, with a primary focus on tracking organic traffic and performance metrics.

Collaborate with the SEO agency and internal Marketing team to build a content calendar with SEO-focused articles for publication on our selected websites' News-Blog section and manage coordination between

stakeholders.

Identify website performance or technical SEO-related issues using tools like SEMrush and Google Search Console, and collaborate with the Development team to implement solutions or make quick fixes directly in our CMS system.

Support CRO (conversion optimization) testing and implementation of winning variants on our websites.

Act as a sparring partner for our web editor, occasionally assisting with CMS content changes such as product page updates, SEO metas, or CRO implementation.

Qualifications, Skills, Knowledge & ExperienceMinimum 3 years'+ in Digital Marketing, SEO, Content Marketing, E-Commerce role

Someone who thrives in a hands-on role and enjoys collaborating across different teams and regions

Familiarity with web analytic tools (Google Analytics, Google Search Console, SEMrush) and some experience of analyzing those data with insights as a result

Experience with CMS such as Contentful and project management tools such as JIRA

The ability to work in a team and build relationships with others, but happy to lead their own initiatives

Well organised and analytical

Experience with managing agencies

Adaptable to change and open to supporting projects beyond their primary responsibilities (happy to learn)

Excellent English communications skills (written and spoken), any other language is a plus

#INDPRO-INTAbout Corpay

Corpay is a global technology organisation that is leading the future of commercial payments with a culture of innovation that drives us to constantly create new and better ways to pay. Our specialized payment solutions help businesses control, simplify, and secure payment for fuel, general payables, toll and lodging expenses. Millions of people in over 80 countries around the world use our solutions for their payments.All offers of employment made by Corpay (and its subsidiary companies) are subject to the successful completion of satisfactory pre-employment vetting by an independent supplier (Experian). This is in accordance with Corpay's Resourcing Policy and include employment referencing, identity, adverse financial, criminal and sanctions list checks. We do this to meet our legal and regulatory requirements.Corpay is dedicated to encouraging a supportive and inclusive culture among our employees. It is within our best interest to promote diversity and eliminate discrimination in the workplace. We seek to ensure that all employees and job applicants are given equal opportunities.Notice to Agency and Search Firm Representatives:

Corpay

will not accept unsolicited CV's from agencies and/or search firms for this job posting. Resumes submitted to any Corpay employee by a third party agency and/or search firm without a valid written & signed search agreement, will become the sole property of Corpay. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.Similar Jobs (3)

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Prague

time type

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Finanční účetní

locations

Prague

time type

Full time

posted on

Posted 30+ Days Ago

Digital Marketing Specialist

locations

Prague

time type

Full time

posted on

Posted 30+ Days Ago

Fast-growing, global, rewarding, fun, involved – at Corpay, we are all of these and more. If you are an experienced and self-motivated professional who can perform at a high level, you will be rewarded. If you have great ideas, we want to hear them. If you want your career to grow at the same rapid pace as our organization, this is the place for you. Whatever your area of expertise, you can take it to the next level at Corpay.

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