Global Marketing Manager

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The objective of the Global Marketing Manager – Poultry is to define and execute the Marketing plan for the Poultry segment. This is an integrative role, and the Marketing Manager is expected to build alignment throughout the organization to coordinate work and achieve growth objectives.RESPONSIBILITIES & TASKS:

Manage projects to develop new products or reposition existing products:o Develop success criteria based on market needs (VOC/market research, etc.)o Develop project opportunity/financial assessments (feasibility study to NPV)o Develop value propositions and product positioningo Prepare and execute updates in the Cross-functional Partnership Team (CPT) meeting (project updates and stage gate reviews)o Develop and execute product launch planso Deliver trainings to the Sales force, in collaboration with the Technical Marketing teamDevelop market analytics and insights:o Monitor competitors: document their choices/strategy/tactics, derive conclusions in terms of impact on IFF, estimate their market shareo Calculate the market size of each feed additive category (phytase, xylanase, etc.)o Document customer/market insights, identify and monitor key market trendsDefine and execute the Marketing plan for the segment:o Define Marketing Communication priorities, for global editorial Marcom plano Create compelling stories / content (articles, webinars) in trade presso Create marketing collaterals (brochures etc.)o Host regular species calls with the regions to align on priorities and drive progresso Provide input to stage zero process: prepare opportunity assessments, market needs (VOC, research) as requiredo Participate in industry events or customer meetings as required (develop and/or deliver presentations)o Participate in Key Account TeamsJob RequirementsQUALIFICATIONS

• Master of Science or Bachelor’s degree in Animal Science or related technical field• At least 5-7 years’ experience in a Commercial/Marketing role• Experience managing cross-functional projects• Willing to travel up to 10%-20%PERSONAL COMPETENCIES

• Team player: puts the needs of the team first• Strong interpersonal/relationship management skills• Excellent communications skills• Strategic thinking• Ability to prioritize (balance long-term strategic projects with short term tactical execution)• Self-starter (proactive)We are a global leader in taste, scent and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.

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