Head of Sales

About Shapeways

Shapeways is a global digital manufacturing company, serving customers worldwide from our state-of-the-art production facility in Eindhoven, The Netherlands. We specialize in production-grade additive manufacturing, with a focus on high-quality, low-volume production and value-added services. Our parts power cutting-edge innovations across robotics, drones, medical devices, and more.

Role Overview

We are seeking a strategic and results-driven Head of Sales to lead our growing European sales organization. As a key member of the leadership team, you will be responsible for building and executing a high performance sales strategy that drives revenue growth, expands market share, and strengthens customer relationships. This role requires deep industry insight, strong leadership capabilities, and a proven track record in B2B technical sales, ideally in the additive manufacturing or industrial sectors.

What You’ll Do

• Develop and implement a scalable sales strategy to drive growth across key verticals and geographies.
• Lead, build out and coach the sales team (currently 4 FTE) to meet and exceed targets, including pipeline generation, conversion, and retention.
• Build and maintain senior-level relationships with enterprise customers, partners, and key accounts.
• Collaborate with marketing, product, and operations teams to align sales initiatives with broader business objectives.
• Monitor industry trends and competitive landscape to identify new market opportunities.
• Own forecasting, sales planning, performance analysis, and reporting metrics.
• Drive CRM optimization and ensure data-driven decision-making.
• Represent Shapeways at trade shows, industry conferences, and client meetings.

Who You Are

• 10+ years of B2B sales experience, including at least 3 years in a senior leadership role.
• Demonstrated success in technical or manufacturing sales
• Strong understanding of the European industrial and manufacturing landscape.
• Excellent leadership, negotiation, and interpersonal skills.
• Data savvy with a hands-on approach to pipeline management and sales analytics.
• Ability to multitask and prioritize workload and perform in a fast paced, goal orientated environment.
• Fluent in English; Dutch or other European languages are a plus.

Perks

• Pension plan with company contribution
• 25 vacation days per year + min 3 extra National Holidays
• Stock option plan