Lead, Demand Planning

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here. 

Purpose of Role

Under Armour EMEA is looking for a Lead Demand Planning to join its Integrated Business Planning team based in Amsterdam.

The main responsibilities of the role will be to own the Regional Demand Plan that is sent to Supply Planning to procure all inventory for UA EMEA. The Demand Plan must be aligned to hit financial targets, inventory targets, and S&OP metrics. Drive collaboration and leads consensus of the Demand Plan with Sales Planning, Sales, Merchandising, FP&A, Supply Chain and Go-to-Market teams.

Your Impact

• Lead the management of integrated demand roll-ups across all channels, utilizing advanced analytics to ensure accuracy and alignment with business goals.


• Oversee the maintenance and continuous improvement of planning system parameters, ensuring they align with regional and organizational objectives.


• Communicate critical exceptions to plans, providing strategic insights and recommendations to address potential issues and mitigate risks.


• Follow a regimented monthly meeting cadence to provide timely updates and in-depth analysis to cross-functional partners, both in region as well as globally, fostering a collaborative environment that supports data-driven decision-making.


• Drive the development and implementation of innovative demand planning strategies, ensuring the organization remains agile and responsive to market changes


• Collaborate with global Demand & Supply Planning as well as Logistics to ensure buying strategies are aligned to Regional targets.


• Facilitate a category-led focus to enable seamless communication with Regional and Global Merchandising, Planning and Strategy teams.


• Lead AR end to end process – line definition, reporting, communication, and buy strategy. 

Supervisory responsibilities: The role will be supported through cross-functional relationships with key teammates embedded in existing global and regional functions. The role will have no direct reports.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience:

• Bachelor’s degree in Planning, Supply Chain, Business Management, Finance, or other relevant field preferred.


• 5+ years of experience in Demand Planning, Supply Planning, Operations, and/or Finance functions


• Strong communication skills, with a proven ability to influence stakeholders, lead change, and communicate complex concepts clearly to senior leaders


• Proven track record of information seeking, analytical skills, resolving complex business issues and making sound decisions


• Self-motivated and works well independently and under supervision in a team environment.


• Familiar with manufacturing & supply processes within an ERP system


• Tableau experience preferred.


• Experience in the apparel or footwear industry is preferred.

Workplace Location

• Location: Amsterdam


• Work Life Integration Designation: Teammates are required to work on-site for 4 days per week beginning January 2026. 

Relocation

• No relocation provided

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Base Compensation

 €60,000.00-€80,000.00 EUR

Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual's relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.

Important: Please note that due to the holiday season, there may be delays in our response times. We appreciate your patience and understanding during this festive period.

Benefits & Perks

• Paid “UA Give Back” Volunteer Days: Work alongside your team to support initiatives in your local community.


• Under Armour Merchandise Discounts


• Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being.


• 38 hour working week


• Hybrid work


• 28 days holiday


• Teammate Resource groups e.g. Green Machine, Sustainability, LGBTQIA+, Women in Leading and Living, Balance for mental health and wellbeing etc.


• Human Performance Institute (Gym) on site

Our Commitment to Equal Opportunity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.

Accommodation is available for applicants with disabilities upon request.