Marketing Executive - Trade Marketing

Marketing Executive – Trade Marketing

Would you like to work in an international Fortune 500 company (Top Employer 2025 award winner) where individual development is of paramount importance? Do you believe in our vision of a smoke-free future? Apply now for the position of Marketing Executive – Trade Marketing (Internal title: Trade Engagement Executive NL).

THE ORGANISATION
Philip Morris is one of the world’s largest international tobacco companies, with more than 82,700 employees worldwide. Our employees speak more than 80 languages and come from all regions of the world. We have 50 production facilities worldwide and our products are sold in more than 180 countries.

At Philip Morris, we strive for a future where smoking is a thing of the past and we are all committed to make this reality as soon as possible. Our vision is clear: to lead the transformation of our industry by fully focusing our efforts, energy and resources to offering better, smoke-free alternatives for adults who otherwise continue to smoke. We are determined to change the world for the better and change to the benefit of all adult smokers and society at large.

We believe in the following values.

Innovation | Integrity | Excellent Execution | Collaboration | Responsibility

THE OPPORTUNITY
In this role, you will support the development and execution of trade marketing and retail engagement initiatives that strengthen the connection between our brands and retail partners across the Netherlands. You will contribute to initiatives designed to inform, educate and motivate retail partners, supporting the achievement of commercial KPIs and improving the retailer interaction model.

Operating within a highly regulated environment, this role requires creativity within clear legal and regulatory boundaries. The focus is on hands-on trade marketing initiatives and clear communication toward retail partners and Field Sales teams through our internal communication channels: such as toolkits, bulletins and Sales Letters. You will collaborate closely with stakeholders including Field Sales, Marketing, Commercial Planning and the Country Team NL to ensure initiatives are effectively developed and executed. This role requires strong writing skills, a structured way of working and the ability to independently manage multiple initiatives simultaneously.

Responsibilities of the role

• Support the development and deployment of Trade Engagement plans for different multi-category initiatives to inform, educate and motivate trade partners.


• Write clear and professional communication content for various trade communication vehicles, in alignment with stakeholders such as Marketing, Legal and External Affairs.


• Coordinate with third-party suppliers for the sourcing and purchasing of toolbox activation items, ensuring end-to-end follow-up until delivery to Field Sales teams.


• Ensure clear and structured communication toward Field Sales through tools such as toolkits, bulletins and Sales Letters, in collaboration with the Commercial Planning team.


• Support initiatives aimed at improving the retailer approach and interaction model from a Trade Engagement perspective.


• Analyze post-initiative performance by comparing results against objectives and identifying improvement opportunities for future initiatives.

KEY REQUIREMENTS

• Bachelor’s degree or equivalent education in Marketing, Business, Communications or a related field.


• Initial professional experience in a relevant environment (for example internships, part-time roles or early career positions within marketing, trade marketing or communications).


• Native-level Dutch writing and speaking skills.


• Strong writing and communication skills, with the ability to create clear and structured communication materials.


• Ability to work independently with a proactive and hands-on mindset.


• Strong organizational and planning skills with the ability to manage multiple initiatives and deadlines simultaneously.


• Creative mindset with the ability to operate effectively within a regulated environment.

RISE TO THE CHALLENGE
You will join a dynamic, international and fast-paced work environment in a rapidly evolving industry and will interact with different levels of experience and expertise across the Company. We offer a contract with a competitive salary commensurate to the professional experience.

Our company offers you a fresh perspective. Here, you will never stop exploring and discovering. We take on-the-job learning to another level, giving you every opportunity to develop your career and reach your full potential. This position will advance your experience with innovative technologies, services, and processes. Backed by a competitive salary and compensation package, you will work in a professional setting with clients and team members from all over the world.