Senior Staff Embedded Software Product Marketing Specialist (f/m/d)

We are seeking an experienced and driven Senior Staff Embedded Software Product Marketing Manager to lead the planning, development, and lifecycle management of embedded software products. You will serve as the critical interface between customers, business stakeholders, and engineering teams to ensure the delivery of innovative, reliable, and scalable embedded solutions. In additional, you will work closely with technical support teams to manage key customer programs.

This role requires a strong technical background in embedded systems and software development, a deep understanding of the IoT landscape, and knowledge of security standards and certifications. The ideal candidate combines technical acumen with strategic thinking and excellent communication skills to align product strategies with business goals.

• Define and own the product roadmap for embedded software features and platforms.
• Work closely with technical team to support key customer programs.
• Translate market needs and customer feedback into detailed product requirements and user stories.
• Collaborate closely with engineering, hardware, QA, and design teams to ensure successful development and delivery.
• Prioritize features, enhancements, and bug fixes using data-driven insights and business value.
• Lead security-related initiatives, ensuring embedded products meet industry-recognized certification standards (e.g., PSA Certified, IEC 62443, ISO/SAE 21434, etc.).
• Serve as the voice of the customer throughout the product lifecycle.
• Monitor and analyze competitive landscape and industry trends to inform product strategy.
• Act as a product expert, providing support to sales, marketing, and customer support teams.
• Manage release planning, product documentation, and go-to-market strategies.
• Ensure regulatory and compliance requirements are integrated into product design and development

Required:

• Strong understanding of embedded software development (RTOS, C/C++, microcontrollers, firmware, etc.).
• Experience working with cross-functional teams in an Agile environment.
• Excellent verbal and written communication skills.
• Strong problem-solving and decision-making capabilities.

Preferred:

• Experience in industries such as automotive, industrial automation, IoT, medical devices, or consumer electronics.
• Familiarity with tools such as Jira, Confluence, Git, and requirements management systems.
• Understanding of hardware-software integration and testing.

Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.

 

With a diverse team of over 21,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ‘To Make Our Lives Easier.’     

 

At Renesas, you can: 

• Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.  

• Make a real impact by developing innovative products and solutions to meet our global customers' evolving needs and help make people’s lives easier, safe and secure. 

• Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.    

Are you ready to own your success and make your mark?  

Join Renesas. Let’s Shape the Future together.  

Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read our Diversity & Inclusion Statement.