Brand Manager

Job Responsibilities

• Develops and implements comprehensive marketing strategies to promote ourproducts and increase market share.
• Conducts market research to identify consumer preferences, trends, and opportunities for product innovation.
• Collaborates with cross-functional teams including sales, product development, and regulatory affairs to ensure alignment of marketing initiatives with business objectives.
• Manages the marketing budget effectively, monitoring expenses and ROI to maximize profitability.
• Analyzes sales data and market trends to evaluate the effectiveness of marketing campaigns and adjust strategies as needed.
• Stays abreast of industry developments, competitive landscape, and regulatory changes affecting the
• Ensures compliance with all relevant regulations and guidelines governing the marketing and advertising .
• Builds and maintains strong relationships with key stakeholders, including retailers, distributors, and industry partners.

Qualifications

• Bachelor's Degree in Marketing, Business Administration, or related field.
• Possession of an MBA is an advantage.
• Minimum of 10 years of experience in marketing, preferably within the tobacco or consumer goods industry.
• Must not be more than 35 years old.
• Proven track record of developing and executing successful marketing campaigns that drives sales and brand awareness.
• Strong analytical skills with the ability to interpret data and market research to inform strategic decision-making.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.