Manager - Customer Value Management MoMo PSB - Fast Hire

icon building Company : Mtn Nigeria
icon briefcase Job Type : Full Time

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Job Description - Manager - Customer Value Management MoMo PSB - Fast Hire

We are on the lookout for an organized Manager - Customer Value Management MoMo PSB to join our stellar team at MTN Nigeria in Victoria Island, Lagos.
Growing your career as a Full-Time Manager - Customer Value Management MoMo PSB is an amazing opportunity to develop relevant skills.
If you are strong in planning, communication and have the right mindset for the job, then apply for the position of Manager - Customer Value Management MoMo PSB at MTN Nigeria today!

Job Identification: 2604

Mission

  • Drive the development and execution of Fintech advanced products & services Customer Value Management strategy, in line with the group mandate: customer acquisition, development and retention by understanding the customer base, including defining the requirements, setting goals and monitoring the metrics. Lead the design of all localized CVM campaigns, track roll-out and measure effectiveness.

Description

  • Develop and implement the medium to long-term strategy for Customer Value Management proposals and ensure alignment of the initiatives undertaken in line with the group strategy and mandate
  • Review CVM initiatives and support the corrective actions
  • Work with MTNN CVM team where required regarding customer data management and data structures for Fintech
  • Analyze customer base trends and highlight areas of the business that needs to be developed further to increase customer usage, revenue and retention
  • Analyze customer base revenue and usage to determine upsell and cross sell value propositions
  • Own the development and implementation of the CVM programs and projects, ensuring localized nuances specific to Nigeria are adequately factored in
  • Lead campaign design, production, test, roll-out, assessing commercial return and evaluation
  • Develop comprehensive loyalty and rewards campaigns across various customer segments  (Local Campaigns)
  • Monitor and ensure all local CVM campaigns are reliably executed in systems and other customer touch points
  • Translate business requirements and CVM strategy into data related insights
  • Define base offers and provide input into proposition design
  • Set up and execute comprehensive base management dashboards
  • Analyze customer base trends and highlight areas of the business that needs to be developed further to increase customer usage, revenue and  retention  
  • Report on daily, weekly and monthly basis in order to grow the value of the in-life revenue and loyalty of the customer base
  • Construct, implement/fine-tune methods, processes/systems to enhance effectiveness/meet MoMo PSB business objectives
  • Provide monthly reporting on impact both financially and operationally CVM Management programs
  • Identify innovative ways of doing direct marketing to customers aside from SMS blasts/broadcasts
  • Manage the post-activity reports and in-depth performance evaluation to determine how existing decisioning rules can be enhanced to drive increased business benefits
  • In line with Group guidelines prepare the detailed Monthly BTL Plans to be followed by the Campaign Management team. Report progress, risks, and issues to be acted upon
  • Other tasks and duties, as assigned.

Requirements
Education:

  • First Degree in any related discipline
  • Relevant post graduate qualification is an advantage
  • Fluent in English.

Experience:

  • 6 - 13 Years' experience including:
    • Experience in Fintech, banking or Financial Services
    • Experience in developing and deploying CVM campaigns in the Telecom/Financial/Consumer industry
    • Experience working in a global/multinational enterprise with a good understanding emerging markets is preferred.

Benefits of working as a Manager - Customer Value Management MoMo PSB in Victoria Island, Lagos:


● Learning opportunities
● Advancement opportunities
● Advantageous package
Original job Manager - Customer Value Management MoMo PSB - Fast Hire posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.

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