Brand Activation Officer

Our client is an open commerce platform connecting brands,
distributors, and retailers/wholesalers to facilitate seamless transactions and
ensure rapid inventory turnover.

Job Summary

The role of the BAOs will be to drive engagement with
wholesalers and retailers, fostering their purchase of brands from our
distributors. This engagement is crucial for ensuring faster inventory turnover
and increased revenue for all stakeholders.

Key Responsibilities

• Daily
  Planning and Execution:
  
• Articulating
  a clear list of wholesalers and retailers to visit each day.
  
• Pre-call
  planning to set call objectives and focus on products for engagement.
  
• Checking
  stock balances with assigned distributors.
  
• Confirming
  the supply status of orders previously generated and passed to
  distributors for fulfillment.
  
• Customer
  Engagement
  
• Visiting
  an agreed number of customers daily.
  
• Activating
  and onboarding new customers onto the platform.
  
• Influencing
  customers to place orders for brands on the platform.
  
• Monitoring
  stock depletion levels and engaging customers to drive sales for
  accelerated sell-through.
  

Requirements

• Minimum
  of an OND holder
  
• Must
  reside in the areas of deployment
  
• Possess
  a rich knowledge of market nuances in assigned areas.
  
• Experience
  in a similar role is a key success factor.
  
• Must
  be capable of engaging wholesalers and retailers effectively to drive
  sales