BUSINESS DEVELOPMENT AND COMMUNICATIONS OFFICER

Job Brief:
The successful candidate will be responsible for developing, marketing and generating new business ideas as well as managing the perception of the organisation. The Officer will also build and maintain relationship with potential clients, partners and funders for the organisation's operations

Responsibilities:

• Develop and generate new business opportunities for the organisation.
• Initiating marketing strategies and coordinate actions to influence the market.
• Develop proposals based on business potentials and client needs.
• Builds market position by locating, developing, defining, negotiating, and closing business relationships.
• Develop and implement marketing plans and projects for new and existing products.
• Monitor, review and report on all marketing activity and results.
• Communicate new product developments to prospective clients.
• Assisting with managing the company website and other social media platforms for marketing.
• Employing marketing analytics techniques to gather important data (social media, web analytics, rankings etc.).
• Conducting primary and secondary research for the CLDS's physical publications.
• Develop, support and promote company goals, including message development, social media content creation and media outreach.
• Act as liaison between the organisation and the media agencies.
• Ensure digital marketing content aligns with the organisation's brand identity and message.
• Working with the Management to determine the business development/ marketing budget.
• Working with the Management and the Finance Department to determine pricing strategy.
• Work with Management on any other tasks that may emerge as a result of the organisation's growth.

Skills Required:

• In-depth knowledge and experience in customer and market research as well as the industry.
• Creative thinker and business savvy who can set strategy to action and show results.
• A self-starter with proven entrepreneurial ability and capacity to identify business opportunities.
• Ability to manage multiple projects and work under tight deadlines.
• Excellent written and verbal communication skills.
• Presentation skills.
• Project management and organisational skills.
• Strong interpersonal and relationship building skills
• Strong problem solving and analytical skills

Qualifications Required:

• Bachelors' degree in a business or marketing-related discipline or equivalent professional qualifications.
• A Master in Business Administration will be an added advantage.
• Minimum of 2 years’ experience in similar role