Summary: The Business Development Associate plays a pivotal role in driving growth by developing and executing strategic marketing initiatives to promote our B2B and B2C logistics services. This position focuses on identifying and closing new business opportunities, fostering long-term client relationships, and ensuring high client retention through consistent service excellence. By collaborating closely with the Operations team, the associate ensures seamless service delivery and a unified client experience. The ideal candidate will bring a proactive mindset, a strong foundation in sales and marketing, and a results-driven approach to expand our market presence and deliver measurable business outcomes.
Responsibilities:
- Develop and implement targeted marketing strategies to drive awareness and adoption of logistics services across B2B and B2C channels.
- Identify, pursue, and close new business opportunities through proactive outreach and relationship building.
- Maintain and strengthen client relationships to ensure long-term engagement and repeat business.
- Partner with the Operations team to align service delivery with client expectations and ensure a smooth customer experience.
- Monitor market trends and competitor activity to inform strategy and maintain a competitive edge.
- Track and report on key performance metrics to evaluate campaign effectiveness and business growth.
Requirements:
- Bachelor’s degree in Business, Marketing, Logistics, or a related field.
- 1–2 years of experience in sales, business development, or marketing within a service-based or logistics industry.
- Proven track record of meeting or exceeding sales targets and client acquisition goals.
- Strong communication, negotiation, and interpersonal skills.
- Proficiency in CRM tools and data analysis platforms.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience with digital marketing tools and lead generation strategies is a plus.
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