Content Lead & Digital Marketer

Requirements

• Videography & Editing
  
• Capture high-definition footage (4K/HD), lighting, and crisp audio
  
• edit videos using smooth transitions, text overlays, and trending audio optimized for Instagram Reels, TikTok, and YouTube Shorts.
  
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  Strategy & Launch Develop and execute a brand social media strategy and content calendar to successfully launch and position the brand.
  Growth & Engagement
  
• Manage daily platform interactions (replying to DMs/comments) and run organic growth tactics to build an active community.
  
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  Performance Tracking
  
• Monitor metrics (views, engagement rate, reach) using platform analytics tools and refine content based on data insights.
  
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  Paid Ads & Influencers
  
• Assist in setting up targeted micro-ad campaigns and reaching out to relevant local micro-influencers for product seeding and collaborations.
  
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  Asset Management
  
• Organize and archive raw footage, edited files, and digital marketing assets for future brand campaigns.