Job Description - Digital Communications Associate
Summary
The Digital Communications Associate plays a vital role in advancing the mission and visibility of our non-profit organization through strategic digital storytelling and engagement. This position is ideal for a passionate, detail-oriented individual eager to contribute to meaningful social impact through effective communication. You will be responsible for creating, managing, and optimizing digital content across multiple platforms including social media, email newsletters, and website updates to amplify our programs, campaigns, and advocacy efforts. The role demands strong written and verbal communication skills, a keen eye for detail, and the ability to collaborate effectively within a dynamic team. As a key contributor to our outreach strategy, you will help shape how our organization is perceived by donors, partners, beneficiaries, and the public, ensuring consistent messaging that reflects our values and goals. This is a unique opportunity to grow professionally while supporting transformative change in underserved communities.
Responsibilities
Develop and schedule engaging, on-brand social media content (posts, stories, reels, and campaigns) across platforms such as Facebook, Instagram, Twitter/X, LinkedIn, and TikTok.
Draft compelling written content for email newsletters, blog posts, press releases, and website updates that align with organizational messaging and donor engagement goals.
Monitor and analyze digital performance metrics using tools like Google Analytics, Meta Business Suite, and social media insights to inform content strategy and improve engagement.
Assist in the creation of visually appealing digital assets (with design support) including infographics, banners, and promotional materials.
Maintain accurate and up-to-date records in CRM and content management systems, ensuring proper documentation and reporting.
Collaborate with program, fundraising, and advocacy teams to gather stories, updates, and multimedia for digital dissemination.
Support the planning and execution of digital campaigns, including donor appeals, awareness drives, and community engagement initiatives.
Contribute to the development and implementation of a consistent content calendar aligned with organizational priorities and key events.
Ensure all digital communications reflect the organization’s tone, values, and branding standards with a high degree of professionalism and attention to detail.
Participate in team meetings, provide updates, and adapt quickly to evolving project needs and feedback.
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