Job title : Digital Marketing Specialist jobs in Lagos Job Location : Lagos Deadline : July 14, 2024 Quick Recommended Links
Job Summary
The candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads.
Job Duties
Develop marketing strategies that align with the organization's business goals
Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs).
Conduct market research and analyze trends to identify new opportunities and improve campaign performance.
Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
Stay up-to-date with emerging digital marketing trends and technologies
Job Requirements
Minimum of Bachelor’s Degree in Mass Communication, Marketing Management or Marketing Communications or any related field.
Minimum of 5 years relevant experience in Digital Marketing Communication and Social Media Management.
Experience in Email Marketing. Excellent communication skills, written and verbal.
Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
Proficient in marketing automation tools
Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
Strong project management skills
Media / Advertising / Branding jobs in Nigeria Digital Marketing Specialist in Lagos
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