Requirements
Responsibilities
1. Develop, test, and execute engaging recipes that highlight the company’s product range in
premium, delicious ways.
2. Style food attractively for the camera (plating, props, garnishing) to align with a
luxury/premium brand aesthetic.
3. Present recipes on camera with confidence, charisma, and clarity to build a strong personal
connection with the audience.
4. Write clear, detailed recipe steps, cooking tips, and engaging caption hooks for social media
posts.
5. Collaborate directly with the Social Media & Growth Marketing Specialist to plan monthly
content themes and shooting schedules.
6. Research emerging food trends, viral recipes, and localized culinary twists to keep brand
content fresh and culturally relevant.
7. Take ownership of the kitchen/studio workspace, props, ingredients, and equipment,
ensuring everything is organized, prepared, and ready for content creation.
8. Maintain a clean, organized, and hygienic workspace before, during, and after content
production, ensuring all equipment, utensils, and materials are properly cleaned and stored.