Head of Marketing

Job title : Head of Marketing jobs in Lagos Job Location : Lagos Deadline : July 12, 2024 Quick Recommended Links

Responsibilities

• Provide strategic and marketing plans to enable the attainment of Good Neighbours Revenue and profitability goals.
• Hire, train, manage and motivate a team of efficient Sales Executive to help drive and achieve the business objectives.
• Drive the growth of Good Neighbours products through exceptional management of existing partnership relationships and signing up new customers.
• Ensure consistent growth of the Bank’s risk assets and liabilities in line withdefined targets.
• Creating and developing new innovative ways to communicate Good Neighbours service to existing and prospective customers.
• Ensure that long-term customer relationship is maintained so as to achieve the goals of the company.
• Conduct direct marketing of the Company’s products and services to help maximize revenue.
• Lead the team to consistently exceed customer’s service expectation and provide prompt response to customer enquiries on products or existing account queries.
• Maintain and develop new customers account, and liaise with operations team to onboard the Customers.
• Define, measure, monitor and report on Sales teamKPI and metrics on a weekly and monthly basis and suggest improvements on an ongoing basis.
• Keeps management informed by submitting activity and reports, such as daily call reports, weekly work plans, monthly and annual territory analysis.
• Monitor competition by gathering current marketplace information on pricing, products, new products etc.
• To study the market conditions, competitions, identify gaps within the market and the substitutes coming into the market.
• To organize activities relating to sales and marketing promotions that will help increase awareness and generate new business.
• Contributing to the annual sales and business development plan.

Qualification and Experience

• HND/BSC in Marketing/Finance/Communication from a reputable University.
• Minimum of 5 years banking experience with at least 2 years in a senior management role in a Microfinance Bank.
• A postgraduate degree is an added advantage.
• Marketing, Team Management, Sales & Business Dev. Experience in Financial Services.

Knowledge:

• Knowledge of marketing, sourcing new clients for quality risk assets, and mobilization of deposits.
• Comprehensive knowledge of Microfinance banking products, marketing and business development.
• Sound knowledge of Micro-finance services, procedures, laws and regulations.
• Knowledge of Anti-Money Laundering (AML) and Counter-Terrorism Financing (CTF) acts.
• Strong stakeholder management and teamwork.
• Experience in developing business and sales strategies.
• Knowledge of relationship building and customer management.

Skills:

• Exceptional Partnership relationship management skills.
• Sound business development acumen.
• Ability to achieve set targets in line with organizational goals and objectives.
• A good team player and collaborator across multiple business functions to achieve results.
• Ability to develop long–term profitable relationships with clients.
• Ability to maintain and mine existing business relationships for increased wallet share and profitability.
• Excellent writing and presentation skills.
• Professionalism, Integrity and committment to the company's Vision and Value.
• Goal-oriented, sound interpersonal and negotiation skills.
• Leadership, Supervision and Coaching skills.
• Highly detail-oriented and analytical skills.
• Excellent working knowledge of MS Office suite.

Sales / Retail / Business Development jobs in Nigeria
Head of Marketing in Lagos