Junior Social Media Strategist

Summary

We are seeking a creative and motivated Junior Social Media Strategist to support the execution of our digital marketing and social media initiatives. The ideal candidate will assist in creating engaging content, managing social media platforms, supporting community engagement, tracking campaign performance, and contributing to marketing campaigns that strengthen brand awareness and audience growth. This role is well-suited for someone with a passion for digital storytelling, content creation, and social media who is looking to build a career in digital marketing.

Key Responsibilities

• Create engaging digital content, including graphics, short-form videos, captions, blog articles, newsletters, and other marketing assets.
  
• Support the planning, scheduling, and publishing of content across social media platforms, including Instagram, LinkedIn, Facebook, X (Twitter), TikTok, and YouTube.
  
• Maintain the social media content calendar and ensure consistent brand messaging across all channels.
  
• Monitor social media accounts, respond to audience interactions, and support community engagement initiatives.
  
• Assist in developing and executing social media, email marketing, and digital campaigns that align with business objectives.
  
• Research industry trends, competitor activities, and audience insights to identify new content and campaign opportunities.
  
• Monitor social media performance using analytics tools and prepare regular reports with actionable recommendations.
  
• Collaborate with the marketing team to generate creative campaign ideas and support the delivery of marketing objectives.
  
• Stay informed about emerging social media trends, platform updates, and digital marketing best practices.
  
• Perform other related marketing and communications duties as assigned.