Our client, a reputable and fast-growing water distribution company, is hiring Key Account Managers (KAMs) to join its retail distribution team in Ajah, Lagos. This role is ideal for professionals with strong sales drive and experience in field sales, van selling, and retail relationship management.
The KAM will be responsible for increasing product visibility, achieving secondary sales targets, managing key retail accounts, and delivering top-notch merchandising and trade support services at the Point of Sale (POS).
Key Responsibilities:
Execute daily route calls to assigned retail outlets per the PJP (Planned Journey Plan)
Achieve secondary sales targets by driving product orders and ensuring timely fulfillment
Book customer orders based on sales potential and stock availability
Ensure accurate and timely recording of sales using HHT or approved systems
Perform in-store checks, stock rotation, and ensure product visibility at retail locations
Identify and engage new shops within assigned routes
Monitor Out-of-Stock issues and report stock gaps to the Operations Manager
Manage credit transactions (where applicable), ensuring collections and reconciliations are timely
Establish strong relationships with shop owners and handle trade complaints professionally
Monitor competitor activities and share insights with management
Educate retailers on product features, promotions, and company messages
Contribute to new product roll outs and ensure timelines are met.
Key Performance Indicators (KPIs):
Total daily and monthly sales targets (value and volume)
Frequency of Coverage Success (FCS)
Brand-wise volume delivery (number of cases sold)
Achievement of new product launch goals
Effective merchandising presence and stock rotation
Number of new outlets engaged and inactive outlets reactivated
Daily target completion rate and compliance to PJP
Requirements
Education:
Minimum of OND; HND or Bachelor’s degree in any discipline is an added advantage
Experience:
2–3 years in field sales, FMCG distribution, van sales, or bottled water/beverage sales
Previous experience managing retail POS relationships is preferred
Skills & Competencies:
Strong interpersonal and negotiation skills
Route planning and territory coverage
Technical know-how of HHT or sales tracking tools
Solid understanding of merchandising and POP behavior
Strong organizational skills and ability to work under pressure
Problem-solving orientation and accountability
Benefits
Competitive Salary:
₦200,000 – ₦300,000
Performance Incentives based on monthly KPIs
Daily Logistics Support (company van for route execution)
Growth Opportunities in a fast-scaling company
Work Location: Ajah, Lagos (field-based in Island environs)
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