Marketing Manager

Job Overview:

Our client, an esteemed Firm that deliver legal solution to criminal and tortious act faced by Nigeria by providing qualified lawyers to their clients, is seeking a creative and results-oriented individual to join their team as a Marketing Manager. In this role, you'll play a pivotal role in driving business growth and enhancing the firm brand presence.

Key Responsibilities

• Develop and implement a data-driven marketing strategy across various digital channels, including SEO, PPC, content marketing, social media marketing, and email marketing.
  
• Manage the firm's website and online presence, ensuring it is user-friendly, informative, and optimized for conversions.
  
• Create high-quality content (blogs, infographics, videos) that educates potential clients about legal issues and positions our firm's expertise.
  
• Manage and oversee social media channels, developing engaging content and building a strong online community.
  
• Analyze marketing campaign performance and make data-driven decisions to optimize results.
  
• Stay up-to-date on the latest digital marketing trends and technologies.
  
• Manage marketing budget effectively and track ROI.
  
• Collaborate with the legal team to ensure marketing materials are accurate and compliant with ethical guidelines.
  
• Oversee the development of creative assets, such as website graphics and social media content.
  

Requirements

Qualifications:

• Bachelor's degree in Marketing, Mass Communications, or a related field.
  
• Minimum 3-5 years of experience in digital marketing, preferably within the legal industry.
  
• Strong understanding of SEO, PPC, content marketing, social media marketing, and email marketing best practices.
  
• Excellent analytical and problem-solving skills.
  
• Proven ability to develop and execute successful marketing campaigns.
  
• Strong communication, writing, and editing skills.
  
• Ability to work independently and manage multiple projects simultaneously.
  
• A passion for making legal services accessible and understandable.