The Media & Communications Officer plays a pivotal role in shaping and amplifying the organization’s public presence through strategic media management, compelling content creation, and effective communication. This role is responsible for overseeing sports-related public relations, maintaining comprehensive documentation, and producing high-quality digital content that engages audiences and supports institutional goals. By aligning messaging across platforms and collaborating with key stakeholders, the officer ensures consistent, professional, and impactful communication that enhances visibility and credibility.
Responsibilities:
- Develop and execute media and communications strategies for sports programs and events.
- Manage public relations initiatives, including press releases, media outreach, and stakeholder engagement.
- Create, curate, and publish digital content across social media, websites, and newsletters.
- Maintain accurate and organized records of events, media assets, and communications history.
- Collaborate with teams to ensure consistent branding and messaging across all platforms.
- Monitor media coverage and generate reports on reach, engagement, and impact.
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