Social Media Manager - Lagos

• Develop and implement a comprehensive social media strategy aligned with business and marketing goals
  
• Manage and grow all social media platforms (e.g., LinkedIn, Twitter/X, Instagram, Facebook)
  
• Create, curate, and publish engaging, high -quality content (graphics, videos, captions)
  
• Plan and execute social media campaigns to drive engagement, traffic, and conversions
  
• Monitor trends, audience behavior, and competitor activities to inform content strategy
  
• Analyze performance metrics (engagement, reach, CTR, conversions) and optimize campaigns accordingly
  
• Manage social media calendars and ensure consistent posting schedules
  
• Engage with followers, respond to comments/messages, and manage online community interactions
  
• Collaborate with design, product, and customer success teams to create relevant content
  
• Oversee paid social media campaigns and optimize for ROI
  
• Manage brand voice, tone, and reputation across all digital platforms
  
• Track and report on KPIs, providing actionable insights to improve performance
  

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field
  
• 2–4 years of proven experience in social media management or digital marketing
  
• Strong understanding of social media platforms, tools, and analytics (e.g., Meta Business Suite, Hootsuite)
  
• Experience with content creation tools (Canva, Adobe Suite, video editing tools)
  
• Knowledge of paid social advertising and campaign optimization
  
• Excellent written and verbal communication skills
  
• Strong analytical mindset with attention to detail
  
• Ability to work in a fast -paced, collaborative environment
  

Benefits