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Sales and Business Development Associate

Job Description - Sales and Business Development Associate

Summary:
The Sales and BD Associate plays a pivotal role in driving revenue growth and expanding market presence, with a focused emphasis on the technology sector. This position is responsible for end-to-end sales execution, from identifying high-potential prospects to closing deals and fostering long-term client relationships. By leveraging market insights and strategic outreach, the associate contributes directly to achieving organisational sales targets and advancing the organisation’s footprint in emerging technology and AI-driven solutions.

Responsibilities:
  • Conduct in-depth market research to identify new clients, emerging trends, and opportunities within the technology and AI integration space
  • Build and manage a robust pipeline of qualified leads across the product portfolio
  • Execute outbound outreach via calls, emails, LinkedIn, and other channels to engage prospects and initiate conversations
  • Develop and deliver persuasive sales presentations, proposals, and pitches tailored to client needs
  • Lead the full sales cycle, including lead qualification, negotiation, and deal closure
  • Collaborate with marketing, product, and internal teams to align go-to-market strategies and enhance offering relevance
  • Maintain accurate records in the CRM system, track pipeline progress, and provide regular performance reports
  • Cultivate long-term client relationships to support retention, renewals, and upsell opportunities
  • Represent the organisation at industry events, networking forums, and client meetings to generate leads and strengthen brand visibility


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