VACANCY: Sales & Business Development Executive (Solar/Off-grid systems)
FUNCTION: Sales & Business Development
SCOPE: Multi-Region Nigeria
DEAL TYPE: B2B / B2G / B2C
TEAM ROLE: Player-Coach
The Opportunity
Nigeria & off-grid energy market is one of the fastest-growing opportunities on the
continent, and we are moving aggressively to capture it. As our Sales and Business
Development Executive, you will be the commercial engine that opens new territories,
builds relationships that matter, and closes deals that directly expand access to clean
energy across Nigeria.
This is a player-coach role. You will carry a personal revenue target while leading a
developing sales team. You will set the standard for how we sell, coach others to
replicate it, and be accountable for the team& collective output. This is not a
management role that keeps you out of the field. You will be in the field.
You will report to senior leadership, operate with a high degree of autonomy in building
your pipeline, and have real input into pricing strategy, market prioritization, and go-to-
market approach.
Your decisions will shape how this company grows.
Key Responsibilities & Expected Impact
Market Development
• Map and prioritize untapped geographic markets across Nigeria, delivering a ranked
opportunity pipeline within your first 60 days.
• Develop entry strategies for new regions, including stakeholder mapping, channel
selection, and initial outreach plans.
• Build and manage a portfolio of accounts across B2B (SMEs and commercial), B2G
(government agencies, public institutions, NGOs), and B2C (households and
communities segments.
• Establish and maintain relationships with distribution partners, agents, community
leaders, and
institutional buyers that generate sustainable deal flow.
Deal Negotiation & Closure
• Own the full commercial cycle: prospecting, qualification, proposal development,
negotiation, and close.
• Lead contract negotiations, balancing the company&margin requirements with terms
that deliver genuine long-term value for clients.
• Work directly with the Technical Sales Engineer on complex or large-ticket deals, with
you owning the commercial relationship and the TSE supporting the technical case.
• Consistently meet or exceed quarterly revenue targets across your combined personal
book and team output.
Team Leadership
• Recruit, onboard, and coach a small sales team to build capacity without creating
dependency.
• Set team targets, run pipeline reviews, and ensure each team member has a clear
path to hitting their numbers.
• Model the prospecting, negotiation, and closing behaviours you expect from your
team.
• Provide structured feedback and flag performance gaps early, working with HR on
development plans where needed.
Reporting &Strategic Input
• Maintain accurate CRM records and regularly deliver pipeline, forecast, and market
intelligence reports to leadership.
• Surface market insights that inform product positioning, pricing adjustments, and
expansion priorities.
What We Are Looking For
Must-Have Competencies
• Demonstrated ability to open new markets, evidence of building a pipeline from
scratch in a territory with no prior presence.
• Proven track record of closing complex, multi-stakeholder deals, not just warm leads
handed to you.
• Ability to negotiate contracts with confidence, handling pricing pressure without
unnecessary concessions.
• Experience coaching or mentoring others to hit sales targets, not just hitting them
yourself.
energy spend history.
• Comfort operating across multiple customer segments (commercial, institutional,
consumer) simultaneously.
• Strong written and verbal communication, you can pitch to a community leader and a
procurement officer in the same week.
• Self-directed and disciplined with pipeline management; you know where every deal
stands at any time.
• Ability to build trust quickly in unfamiliar markets and communities.
Nice to have
• Prior experience in the energy sector, especially solar and off-grid systems.
• Existing relationships within target sectors (construction, agriculture, hospitality,
NGOs, government procurement).
• Familiarity with CRM tools for pipeline tracking.
• Knowledge of off-grid project economics — how to position ROI for clients with no prior
• Experience working across multiple Nigerian geopolitical zones.
• Conversational proficiency in at least one regional Nigerian language.
Autonomy & Decision-Making
You operate with significant independence. You decide how to structure your pipeline,
which markets to prioritize, and how to approach individual negotiations, within agreed
commercial parameters. Pricing deviations beyond a defined band require leadership
sign-off, but deal structure, terms, and relationship strategy are yours to own. For team-
related decisions, hiring, and performance management, you initiate and recommend;
HR and leadership co-approve.
Why Join Us
We are not a startup finding its footing; we are an established company deliberately
entering a new market segment. This means you get the stability of an operating
business and the creative freedom to build something new. You will not be managing
someone else& inherited accounts. You will build your own territory.
We believe in paying competitively for performance and providing our people with the
tools and autonomy to succeed. We do not micromanage. We set clear targets, remove
obstacles, and trust our team to deliver.
Method of Application
Interested and qualified candidates should send their CVs to
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