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Solar Sales and Business Development Executive

Job Description - Solar Sales and Business Development Executive




Nigeria's off-grid energy market is one of the fastest-growing opportunities on the continent, and we




are moving aggressively to capture it. As our Sales and Business Development Executive, you will




be the commercial engine that opens new territories, builds relationships that matter, and closes




deals that directly expand access to clean energy across Nigeria.




This is a player-coach role. You will carry a personal revenue target while leading a developing.




sales team. You will set the standard for how we sell, coach others to replicate it, and be




accountable for the team's collective output. This is not a management role that keeps you out of




the field. You will be in the field.




You will report to senior leadership, operate with a high degree of autonomy in building your




pipeline, and have real input into pricing strategy, market prioritization, and go-to-market approach.




Your decisions will shape how this company grows.







Requirements



Key Responsibilities & Expected Impact




Market Development




• Map and prioritize untapped geographic markets across Nigeria, delivering a ranked




opportunity pipeline within your first 60 days.




• Develop entry strategies for new regions, including stakeholder mapping, channel selection,




and initial outreach plans.




• Build and manage a portfolio of accounts across B2B (SMEs and commercial), B2G




(government agencies, public institutions, NGOs), and B2C (households and communities)




segments.




• Establish and maintain relationships with distribution partners, agents, community leaders, and




institutional buyers that generate sustainable deal flow.




Deal Negotiation & Closure




• Own the full commercial cycle: prospecting, qualification, proposal development, negotiation,




and close.




• Lead contract negotiations, balancing the company's margin requirements with terms that




deliver genuine long-term value for clients.




• Work directly with the Technical Sales Engineer on complex or large-ticket deals, with you




owning the commercial relationship and the TSE supporting the technical case.




• Consistently meet or exceed quarterly revenue targets across your combined personal book




and team output.








Team Leadership




• Recruit, onboard, and coach a small sales team to build capacity without creating dependency.




• Set team targets, run pipeline reviews, and ensure each team member has a clear path to




hitting their numbers.




• Model the prospecting, negotiation, and closing behaviors you expect from your team.




• Provide structured feedback and flag performance gaps early, working with HR on




development plans where needed.




Reporting & Strategic Input




• Maintain accurate CRM records and regularly deliver pipeline, forecast, and market




intelligence reports to leadership.




• Surface market insights that inform product positioning, pricing adjustments, and expansion




priorities.








What We Are Looking For




Must-Have Competencies Nice to Have




• Demonstrated ability to open new markets,




evidence of building a pipeline from scratch




in a territory with no prior presence.








• Prior experience in the energy sector,




especially solar and off-grid systems.








• Proven track record of closing complex,




multi-stakeholder deals, not just warm leads




handed to you.








• Existing relationships within target sectors




(construction, agriculture, hospitality,




NGOs, government procurement).








• Ability to negotiate contracts with




confidence, handling pricing pressure




without unnecessary concessions.








• Familiarity with CRM tools for pipeline




tracking.








• Experience coaching or mentoring others to




hit sales targets, not just hitting them




yourself.








• Knowledge of off-grid project economics —




how to position ROI for clients with no prior




energy spend history.








• Comfort operating across multiple customer




segments (commercial, institutional,




consumer) simultaneously.








• Experience working across multiple




Nigerian geopolitical zones.








• Strong written and verbal communication,




you can pitch to a community leader and a




procurement officer in the same week.








• Conversational proficiency in at least one




regional Nigerian language.








• Self-directed and disciplined with pipeline




management; you know where every deal




stands at any time.




• Ability to build trust quickly in unfamiliar




markets and communities.








Autonomy & Decision-Making




You operate with significant independence. You decide how to structure your pipeline, which




markets to prioritize, and how to approach individual negotiations, within agreed commercial








parameters. Pricing deviations beyond a defined band require leadership sign-off, but deal




structure, terms, and relationship strategy are yours to own. For team-related decisions, hiring, and




performance management, you initiate and recommend; HR and leadership co-approve.








Why Join Us




We are not a startup finding its footing; we are an established company deliberately entering a new




market segment. This means you get the stability of an operating business and the creative




freedom to build something new. You will not be managing someone else's inherited accounts. You




will build your own territory.




We believe in paying competitively for performance and providing our people with the tools and




autonomy to succeed. We do not micromanage. We set clear targets, remove obstacles, and trust




our team to deliver.








We are an equal opportunity employer. We evaluate all candidates based on demonstrated competency, not




credentials, background, or identity.












Interested applicants should send their application to [email protected] using SDBE-26 as the subject of the mail






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