Our client is a Pan-African PR and integrated marketing agency focused on Africa and headquartered in Lagos.
We are hiring a Full-Time Remote Senior Business Development Manager
This is your chance to join a dynamic team that's redefining PR for African startups. We are seeking a highly strategic and operationally adept Senior Business Development Manager to join our team. This is a full-time (40-45 hours/week) remote position, with a strong preference for someone based in Lagos, Nigeria.
Responsibilities:
Your superpowers also include:
- The ability to research diverse industries and venture capital landscapes, brainstorming pitches that ignite captivating stories.
- Masterful written and verbal communication skills that captivate and inspire.Here's where you'll unleash your powers:
- Conduct in-depth research on client business models, industries, competitors, and past media coverage.
- Craft captivating and relevant pitches, social content, and press releases that will land clients in the media spotlight.
- Stay ahead of the curve by tracking industry trends and positioning clients for commentary and follow-on stories.
- Identify and establish strategic partnerships with complementary businesses, agencies, and industry influencers.
- Design integrated digital marketing programs to generate demand, nurture leads, and ensure sales readiness for new business, cross-sell and upsell prospects.
- Develop strategies and execute roadmaps to improve lead nurturing, acquisition nurture, member engagement, and retention within the customer lifecycle.
- Network and build relationships with key stakeholders, industry professionals, and decision-makers.
- Represent the agency at industry events, conferences, and networking opportunities.
- Seek opportunities for thought leadership and speaking engagements to enhance the agency's reputation.
- Lead the creation of compelling proposals and presentations that showcase agency value and expertise. Negotiate contracts and secure client agreements.
- Identify and build strategic partnerships with complementary businesses to expand client reach and service offerings.
- Streamline and optimize internal processes to enhance efficiency and productivity across all departments (e.g., project management, client onboarding, and reporting).
- Implement and maintain effective systems and tools (e.g., CRM, project management software) to ensure seamless project execution.
- Develop and maintain strong relationships with key stakeholders in the industry, including corporate prospects and industry associations. Act as a liaison between the company and itself, representing the company's interests and fostering positive relationships
- Identify and research target markets and ideal client profiles within the PR and integrated marketing landscape.
- Negotiate contracts and manage the onboarding process for new clients.
- Stay up-to-date on the latest trends and technologies in PR, social media, content marketing, and other integrated marketing disciplines.
- Generate regular reports that analyze operational efficiency, client acquisition costs, and new business growth.
- Present findings and insights to senior management to inform strategic decision-making.
Key Requirements
- 7+ years of experience in PR, business development, or a related field.
- Proven track record of success in achieving new business growth targets.
- Proven experience in PR, business development, sales, or marketing roles, preferably in a branding or marketing agency.
- Strong communication and interpersonal skills, with the ability to build rapport and establish credibility with clients.
- Excellent negotiation and persuasion skills, with a track record of closing deals and achieving sales targets.
- Knowledge of the local business landscape and industries in Nigeria and other African markets.
- Understanding of PR and integrated marketing principles.
- Exceptional communication, presentation skills.
- Detail-oriented with a proactive and results-driven approach.
- Proficiency in project management methodologies and marketing tools.
- Exceptional writing skills and a love for reading and staying informed.
Bonus points if:
- You're based in Lagos, Nigeria.
Are you a gifted storyteller with a passion for building relationships and empowering African startups? If so, we'd love to connect with you!