Media Marketing Executive

Job Description

• As we continue to expand our digital presence, we are seeking a dynamic and experienced Digital Marketer/Traffic Acquisition Manager to join our team.

Responsibilities

• Develop and execute digital marketing campaigns to promote content across various platforms including social media, websites, and email newsletters.
• Collaborate with content creators to optimize content for digital distribution and audience engagement.
• Monitor and analyze key performance metrics to evaluate the effectiveness of marketing campaigns and make data-driven recommendations for improvement.
• Stay up-to-date with industry trends and best practices in digital publishing and marketing to ensure our strategies remain innovative and competitive.
• Build and maintain relationships with external partners and influencers to expand our reach and visibility in the digital space.

Requirements

• Proven experience in digital marketing, preferably in the media industry.
• Strong understanding of digital media platforms including social media, content management systems, and email marketing tools.
• Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
• Analytical mindset with the ability to interpret data and draw actionable insights to optimize marketing strategies.
• Creative thinking and problem-solving skills with a passion for storytelling and engaging content.