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Product Marketing Specialist

icon building Company : 4subsea
icon briefcase Job Type : Full Time

Number of Applicants

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000+

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Job Description - Product Marketing Specialist

If you're a skilled Product Marketing Specialist with a passion for turning insight into impact, we’d love to hear from you!

4Subsea is now looking for an enthusiastic, analytical, and experienced Product Marketing Specialist to join our growing team. In this role, you will contribute to both strategic and operational product marketing efforts across our product portfolio, with the opportunity to implement innovative concepts within the team.

You will work closely with product and domain teams to support the development and positioning of our leading-edge software solutions that deliver critical decision support to energy providers.

We can offer an interesting hands-on role in a technology-leading company with global outreach. The company was established in 2007, and we have maintained an entrepreneurial and agile mindset over the years.

We are a vision and values-driven company, meaning that we believe that we will succeed, evolve and move forward working together as a team and with our customers and partners, using our vision as a guiding light and our values as a basis for everything we do.

Responsibilities

  • Understand the energy landscape and how industry transformation, regulations, and collaborations impact your solution messaging
  • Understand audience and persona profiles and support activity with the right value messaging and channel recommendations
  • Create and support the development of product collaterals, sales kits, web content, product promotions, social media messaging, and presentations to support campaigns and enablement
  • Support market and competitor landscape screening
  • Develop and execute go-to-market plans for new features and products
  • Understand customer segments and personas to shape product positioning, value messaging, and channel strategy
  • Create high-impact content, including articles, webinars, product demos, and videos that clearly communicates value and showcases product capabilities
  • Create and implement product campaigns and always on initiatives, and work closely with product owners, domain experts, and sales on successful go-to-market initiatives
  • Gather and incorporate customer insights through surveys, interviews, and feedback loops to inform product messaging and roadmap
  • Work across marketing channels (website, social, events, CRM, ads) to ensure consistency and impact
  • Use insights and data to improve performance and guide decision-making
  • Work closely with the global marketing team, drive and assist in planning and executing various marketing projects

What You Bring

  • 5+ years of experience in B2B product marketing, preferably with SaaS product
  • A BS/MS degree in marketing, communication or a related field
  • Experience from the energy industry is preferred, but not mandatory
  • Proven track record with product/solution launches and client feedback loops
  • Strong ability to translate technical concepts into clear and engaging messaging for various roles
  • Experience with content creation and end-to-end campaign management using account-based marketing strategies
  • Solid understanding of the full marketing funnel and customer lifecycle and how to create product awareness across regions with multiple stakeholders
  • Comfortable working with common CMS, Microsoft Office tools (Dynamics CRM, SharePoint, Teams etc.), and marketing tools such as WordPress, LinkedIn Campaign Manager, YouTube, Google Ads, Canva and Adobe Creative Cloud.
  • Fluency in English (Norwegian is a plus)

Personal Traits

  • You balance creativity with clarity, and enjoy both strategic and hands-on work with proactiveness and commitment
  • You are structured, curious, and thrive in a collaborative environment
  • You have strong communication skills – both verbal and written
  • You enjoy working with experts and aren't afraid to ask questions
  • You take initiative and enjoy owning your scope from idea to execution
  • You are self-driven, embrace challenges, and adapt easily to change and innovation

About 4Subsea

4Subsea is a leading provider of technology and services that help operators optimise energy production from subsea oil & gas fields and offshore wind farms. We combine domain expertise with data analytics and digital services to maximise lifetime of assets, reduce operational cost and optimise future projects through data-driven design.

The company was established in 2007, and clients include the major energy operators as well as the large suppliers of subsea equipment. 4Subsea is headquartered in Asker, Norway with additional offices in Bergen, Kristiansand, Stavanger, Rio de Janeiro, Kraków and Aberdeen. 4Subsea is a company in the Subsea7 Group.

Work location

Asker, Norway.

Please submit your application by 30July. For more information, please contact HR/HSE Advisor Bente G. Solbakken (+47 91395354) or Head of Marketing Ina Ellingsen (+47 992 96 114).

We look forward to hearing from you!

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